MakeMyTrip's homepage and offers page read through a browser on 28 October 2026: 114 offer cards, 17 carrying a visible coupon code. MMTDIWALI appears on four separate cards - buses, cabs, flights and a general trip card - each printed "Expires on 5 Nov", with no discount percentage shown on any of them. Against that, 16 cards expire on 31 October and six on 30 October, 22 of the 114 within three days of the read, including MMTAXISFEST. The regional bus codes - MMTNORTH, MMTSOUTH, MMTEAST, MMTWEST, MEGABUS, MMTBLACK, RTCNEW - run to late December. No card on the page states a year, and one carries no expiry at all. Nothing was booked and no code was tested.

Amazon's aquarium shelf read on 28 October 2026: 27 listings, Rs. 142 to Rs. 1,098, median Rs. 350. 22 of the 27 are filters, pumps, air stones or media — exactly one is a fish tank. Ten state a flow rate and none states a rate per litre: divide, and they run Rs. 30.57 to Rs. 140 per 100 litres an hour — and the ranking inverts. The Rs. 1,098 filter moves water at Rs. 73.20; the Rs. 350 one at Rs. 140. The ratings on this shelf sit well below the neighbouring aisles: star averages 3.2 to 5.0, median 4.0, with 12 of 27 below 4.0, against the 4.2 to 4.4 typical of neighbouring aisles. The 74% top badge has 9 ratings behind it and the only 5.0 average has 2. One seller holds 9 of the 27 listings. Nothing was bought, filled or run.

Amazon's bakeware shelf read on 28 October 2026: 54 listings, Rs. 79 to Rs. 1,317, median Rs. 329. Ten of them state exactly Rs. 999 and sell for Rs. 228 to Rs. 455 — twice the money under one reference figure, at badges from 54% to 77%, with three tiles at exactly Rs. 289 and exactly 71%. Borosil, meanwhile, badges its two listings 1% and 8%, at stated MRPs of 1.01x and 1.09x; Meyer runs 27% to 33%. The ratings run opposite to the badges: the glass and branded tins sit at 4.3 to 4.5 stars, the Rs. 999 rung at 3.7 to 4.2. Three stated MRPs are not credible, two of them exactly one hundred times the price, and are excluded from every figure here. Nothing was bought or baked in.

Amazon's mouse, mousepad and webcam shelf read on 28 October 2026: 48 listings, Rs. 85 to Rs. 13,056, median Rs. 894. Four stated MRPs in the read cannot be right, and all four are mousepads — a Rs. 79 mat claims Rs. 1,299, which is 16.4 times, and two Rs. 109 mats claim Rs. 999. No mouse or webcam at any price exceeds 5.2x. By brand, Redragon badges a median 28% at 1.41x and Logitech 30% at 1.44x, against ZEBRONICS at 70% and 3.36x and Sounce at 64% and 3.03x. Unusually, the deep badges here are not thinly evidenced: the 94% mousepad carries 17,617 ratings at 4.4 stars, median rating count across the shelf is 2,336, and no listing has under 50. Nothing was bought or used.

Amazon's baby bottle and sipper shelf read on 28 October 2026: 41 listings, Rs. 137 to Rs. 1,310, median Rs. 369. Not one states an MRP more than 2.07 times its selling price, and none claims four times or more — on three other Amazon shelves read the same morning, six listings claimed exactly one hundred times. The median badge here is just 17% and the deepest on the whole shelf is 52%. Philips Avent discounts least: 15 listings at median badges of 9% and 3%, including a Rs. 1,310 bottle badged 0% against a stated Rs. 1,315. LuvLap runs 18%, BAYBEE 25%, BEEBABY 31%. The evidence is the best of any shelf read this month — median 1,638 ratings, only one listing under 50. Nothing was bought, sterilised or used.

Amazon's hand tool shelf read on 28 October 2026: 58 listings, Rs. 123 to Rs. 7,099, median Rs. 319. The trade names barely discount and the unknown names badge seventy per cent. Taparia's nine listings run badges of 3% to 31%, median 6%, at a median stated MRP of just 1.07 times their own price; Stanley runs 20% at 1.25x and Bosch 41% at 1.71x. Against that Dyazo badges a median 71% at 3.49x, with Themisto, RAMEX and Portronics all at 68%. Three stated MRPs are exact round multiples of the price: a Rs. 193 screwdriver set claims Rs. 19,300 — one hundred times — a Rs. 217 cutter claims Rs. 21,700, and a Rs. 180 plier combo claims Rs. 9,000. All three are excluded from every figure here. Nothing was bought or used.

Amazon's car accessory shelf read on 28 October 2026: 66 listings. Six state an MRP of exactly one hundred times their selling price — Rs. 1,359 against Rs. 1,35,900, Rs. 689 against Rs. 68,900, Rs. 89 against Rs. 8,900 — and each generates a 99% badge. Three more sit at 33x and 13.3x. All nine are excluded from every figure here. What is left runs Rs. 173 to Rs. 3,254, median Rs. 575, badged 10% to 81%. It is also badly evidenced: median star average 3.9, 31 of 57 below 4.0, median rating count just 177, with a floor of 2.1 stars on a Rs. 1,499 seat cover. One brand's car perfume appears at Rs. 388 badged 60% and Rs. 777 badged 10%, both reporting an identical 40,386 ratings. Nothing was bought or fitted.

Flipkart's laundry and surface-cleaning shelf read on 28 October 2026: 247 listings, Rs. 76 to Rs. 883, badges 0% to 90% at a median of 65%. IFB's own appliance descaling powder accounts for ten of the tiles, selling between Rs. 132 and Rs. 339 against seven different stated MRPs from Rs. 499 to Rs. 1,750. Two tiles priced identically at Rs. 134 show 73%, while a Rs. 137 tile shows 86%. Five listings state an MRP more than eight times their price, topping out at 10.2x, and those five produce the deepest badges in the read. The pack subtitle is unreliable here - one tile titled "900 GRAM" is subtitled "9 g" - so no per-unit figure is computed. The shallowest badges belong to Tide, Godrej, Pee Safe and Lizol. Nothing was bought or used.

Udemy's AI-agents topic page read on 28 October 2026, logged out from India: 25 courses, Rs. 479 to Rs. 619, badges 31% to 83%. Eleven of the 25 sell at exactly Rs. 479 - and carry three different badges: 40% on the eight stating a Rs. 799 struck price, 61% on one stating Rs. 1,239 and 75% on two stating Rs. 1,919. Eighteen of the 25 share that same Rs. 799 figure. A read of the development category the same day found the classic Python, React and Java bootcamps at Rs. 499 to Rs. 659 badged 84% to 85%, because they state Rs. 3,199 to Rs. 4,229 - the same money for double the badge. Udemy prices are promotional and move; nothing was bought or watched.

Flipkart's water geyser shelf read on 27 October 2026: 71 listings, Rs. 898 to Rs. 7,999. Every listing states its tank capacity and none states a price per litre. Divide and the shelf runs Rs. 129 to Rs. 1,886 a litre - a 14.6x spread against an 8.9x spread in sticker price. The cheapest tile, an Rs. 898 one-litre unit, carries the deepest badge in the read (69%) and sells the second-dearest water; the dearest tile, Rs. 7,999 for 25 litres, is cheaper per litre than 40 of the 71. Four rating pools are shared across capacities - one range reports 17,906 ratings on its 10 L, 15 L and 25 L alike - and in every shared pair the bigger tank is the cheaper litre. One 10-litre unit is listed twice, at Rs. 2,899 and Rs. 2,999, with the same MRP, rating count and photograph. Nothing was bought or installed.

We read three Flipkart kitchen aisles within the same few minutes on 27 October 2026 - 61 roti makers, 57 rice cookers, 48 sandwich makers, with the price, stated MRP, badge and rating count Flipkart's own data publishes on each. Not one roti maker listing has reached 1,000 ratings; the highest in the aisle is 399. Next door, 22 rice cookers and 16 sandwich makers are above 1,000, topping out at 41,754 and 100,875. 25 of the 61 roti makers publish no rating at all and 31 of the rated ones are under 50. The least-evidenced aisle carries the deepest discounts - a 54% median badge against 38% on rice cookers - and it is the only one of the three without household brands at the top. Flipkart's own roti maker results also include oil strainers and marble chaklas. Nothing was bought or tested.

Flipkart's extension board shelf read on 27 October 2026: 71 listings, Rs. 119 to Rs. 891. All 71 state a socket count in the title and not one states a price per socket. Divide and the shelf runs Rs. 14 to Rs. 339 a socket - a 24x spread against a 7.5x spread in sticker price, median Rs. 68. All eight of the cheapest listings per socket have eight sockets or more; all eight of the dearest have three or fewer. The badge does not track the rate: a Rs. 169 ten-socket board badged 83% is Rs. 17 a socket, while a Rs. 410 two-socket board badged 79% is Rs. 205 - four badge points apart, twelve times the rate. The socket count is written four different ways across the shelf, and 9 of the 71 publish no rating at all. Nothing was bought or plugged in.

We read three unrelated Flipkart sports aisles within the same few minutes on 27 October 2026 - 60 cricket bats, 64 skipping ropes, 49 resistance bands. Median discount badge: 76%, 76% and 77%. Across all 178 listings the median is 76% and 98 are badged 75% or more; the median stated MRP multiple is 4.1x, 4.2x and 4.3x, and 94 listings claim an MRP above four times their price. The deepest badge in the read, 92%, is on a Rs. 62 rope; the shallowest, 7%, on a branded jump rope - and the only Kashmir willow bat carries 25% while a Rs. 202 plastic bat carries 91%. One brand lists resistance bands at four prices 2.3 times apart, all badged 88%, all reporting the same 29,598 ratings. Nothing was bought or used.

Flipkart's hair dryer, straightener and hair-removal shelves read on 27 October 2026 - 175 listings in one session. Six of them are from one seller at exactly Rs. 1,898 against exactly Rs. 3,499, all badged 46%, and not one publishes a rating; the titles differ only in adjectives. The MRP column is five round rungs: Rs. 999 is claimed by 18 listings selling Rs. 186 to Rs. 779 and producing 16 different badges from 22% to 81%. Across aisles, hair removal carries the deepest median badge (68% against 50% and 47%) and by far the thinnest evidence - a median 109 ratings against 1,805 for dryers. One brand alone holds 21 of the 175 listings, at Rs. 544 to Rs. 2,199 and badges from 16% to 72%. Nothing was bought or used.

Myntra's men's kurta and kurta-set shelf read on 27 October 2026: 68 listings, prices Rs. 400 to Rs. 2,299, badges 52% to 85%. 14 of the 68 carry exactly 65% off, every one of them from just two brands, and not one of the 14 publishes a rating. One brand holds 65% across three prices (Rs. 2,299, Rs. 2,199, Rs. 2,099); the other repeats Rs. 699 against Rs. 1,999 six times. Four pairs of listings from a third brand report identical rating counts - 768, 533, 3,073 and 74 - the ordinary signature of one product listed twice, because ratings pool at the product and not the tile. 22 of the 68 state an MRP more than four times their price, the largest Rs. 10,449 on a Rs. 1,671 kurta, and the 52% listing costs Rs. 205 more than the 85% one. Nothing was bought or worn.