Amazon's biscuit, cookie and namkeen shelf priced per 100g on 31 October 2026: 81 listings read, 49 priced, Rs. 14.50 to Rs. 223.64 per 100g, median Rs. 52.67, a 15.4x spread. "Buy the bigger pack" fails here — Haldiram's Nagpur All in One is Rs. 23.50 per 100g at 200g and Rs. 27.25 at 400g, 16% dearer; Healthy Treat costs exactly the same per 100g in both sizes; only Sunfeast rewards bulk. Seven listings publish two weights and six are multipacks whose title arithmetic misleads — one Britannia pack reads as Rs. 60.53 or Rs. 10.95 per 100g depending which figure you take. Nothing was bought.

Flipkart's own Ratings & Reviews policy, read from its terms page on 30 October 2026. It publishes the numbers: more than 48% one-star ratings (with more than half of them anomalies by a printed formula) and your ratings come down; the same applies above 75% five stars. Flipkart reserves the right to delete a review that unfairly increases a product's popularity as well as one that harms it, and to blacklist the reviewer. There are 20 published rejection reasons for text, 10 for images and 18 for video — including price information, delivery comments, regional language, emojis and sarcasm. The star average itself is a plain unweighted mean, and what you post becomes Flipkart's property. Nothing was posted or tested.

Amazon's Great Indian Festival is live, and on 28 October 2026 Amazon's own newsroom announced a Diwali Edition wave headlined "Up to 80% off on electronics, fashion and more". We rendered the sale page on 30 October 2026. All 17 deal tiles on the landing carousel were under Rs. 400, priced Rs. 94 to Rs. 360 against stated MRPs of Rs. 225 to Rs. 1,599. Three badge labels sat side by side with very different medians — Great Indian Festival 75%, Mega Festival Deal 70%, Limited time deal 35%. On the same page's jewellery row, 15 of 16 listings showed no badge at all. We state no end date; none was published on the pages we read.

Flipkart's own exchange, buyback and Replacement Guarantee terms, read from its terms page on 30 October 2026. The buyback clause is one-way and says so: "once a device is sent by me to Flipkart, in no scenario can this device be returned back to me" — and the pickup happens hand-in-hand with the new delivery. You indemnify Flipkart and any future buyer of the device, including attorney fees, and if your data survives the wipe, Flipkart, the seller and the manufacturer are "not responsible". Eight published exclusions cover returns, including anything sent back without all its original packaging. On recalls: Flipkart "does not independently verify" what it relays.

Amazon's LED batten, tubelight and extension-board shelf read on 30 October 2026: 39 distinct listings, Rs. 109 to Rs. 1,785, badges 6% to 81%. Six listings state the same 4-foot, 20-watt specification and cost Rs. 124 to Rs. 218 — and the cheapest is not the deepest-badged. Orient at Rs. 124 badges 77%; EVEREADY at Rs. 129 badges 81%; Havells at Rs. 218 badges 65%. Price per stated watt rises with wattage while the badge falls, from Rs. 5.41 a watt at 70% off to Rs. 17.85 at 6%. Philips appears nine times at nine badges. One 99% listing states exactly 100x its price and is excluded. Nothing was bought or installed.

Myntra's men's kurta and kurta-set shelf read on 30 October 2026: 68 listings, Rs. 467 to Rs. 1,952, median Rs. 993, badges 20% to 84%. Three brands price every listing they have at one number — SHROBH four at Rs. 1,799, INVICTUS three at Rs. 639, Dincharya three at Rs. 650 — and all ten of those listings carry zero ratings. One of the INVICTUS three is described as a shirt. Elsewhere two SOJANYA tiles Rs. 170 apart share one pool of 1,917 ratings, and one Hues Fab MRP of Rs. 1,678 produces both 60% and 50% off. The shallowest badge on the shelf is 20%. Nineteen of the 68 listings carry no rating. Nothing was bought or worn.

MakeMyTrip's offers page carried 18 bus offers on 31 August 2026, eleven of them with a code. The four regional codes are one offer wearing four names: MMTNORTH, MMTSOUTH, MMTWEST and MMTEAST all give a flat 8 per cent, expiring 30 December, and differ only in the states they name. The codes worth hunting are attached to operators — FLIX15 gives a flat 15 per cent on FlixBus, PRIMODAY 10 per cent on Primo buses and RTCNEW 10 per cent on state RTC buses for a first booking, all to 31 December. MMTESCAPE, worth up to Rs. 300 on long-weekend travel, expires on 5 September, and MMTBLACK's flat Rs. 150 off bus tickets does not start until 10 October. None of the cards prints a maximum discount.

MakeMyTrip's own offers page, rendered and read on 30 October 2026: 88 dated cards. Fourteen sit in a section the site itself labels "Upcoming Offers" — published with a start date before they open. Six start on 3 November under one phrase, "Experience Indulgence": business class, premium economy, luxury hotels, premium villas and a flat Rs. 10,000 off Etihad. Two more start 4 November and one on 5 November. Meanwhile 19 cards expire tomorrow, the Diwali codes run to 5 November, and one card still shows a 30 September expiry. Nothing was booked or tested at checkout.

AJIO's kurta and dress shelf read on 30 October 2026: 124 distinct listings, Rs. 159 to Rs. 2,250, median Rs. 511, badges 10% to 89%. One listing title — AVAASA MIX N' MATCH Women Floral Print Straight Kurta — appears three times, at Rs. 305, Rs. 289 and Rs. 354, badged 49%, 42% and 29%; the dearest wears the smallest badge. The seven Reliance house labels run a median badge of 45% against 76.5% for everyone else, and the two shallowest badges on the shelf, 10% and 14%, are both MAX kurtas. Six listings badge exactly 89%, all dresses from two labels. AJIO publishes no ratings at all here. Nothing was bought.

Myntra's skirt shelf read on 30 October 2026: 34 distinct listings, Rs. 541 to Rs. 1,290, median Rs. 809.50, badges 14% to 80%. Three anayna maxi skirts share one pool of 22,275 ratings and all three sell at Rs. 947 — but two state an MRP of Rs. 2,690 and one states Rs. 2,998, so the same price is badged 65% twice and 68% once. Two Aadvi Fashion skirts repeat it at Rs. 893 with a nine-point badge gap. The shallowest badge on the shelf, 14%, is cheaper than 28 of the 34 listings, and eight listings carry no rating at all — three of them among the four dearest. Nothing was bought.

AJIO's camisole shelf read on 30 October 2026: 28 distinct listings, 12 multipacks and 16 singles. Divided by the pack count in each title, the packs cost Rs. 87.60 to Rs. 300 a camisole — while the cheapest single, a Rs. 75 Zivame, undercuts every one of them. One pack title, Dollar's pack of five, sells at both Rs. 438 and Rs. 613 under the same stated MRP of Rs. 875: Rs. 87.60 against Rs. 122.60 a piece. Four separate Marks & Spencer pack-of-3 listings all sell at Rs. 520, or Rs. 173.30 a camisole. AJIO publishes no ratings at all here. Nothing was bought.

Flipkart's baby diaper shelf read on 30 October 2026: 61 listings that publish a piece count, pack prices Rs. 189 to Rs. 1,457, packs of 24 to 222. Divided out, one diaper costs Rs. 5.13 to Rs. 16.46 — a 3.2x spread that does not follow the badge. The cheapest diaper badges 64% off; the dearest badges 62%. Two Cuddles listings both sell at Rs. 739, both state Rs. 2,062 and both badge 64% — one holds 144 pieces, the other 108. MamyPoko's Coco Care line stretches 2.2x per diaper across six listings, and four BUMTUM listings share one rating pool of 40,840. Nothing was bought, opened or used.

Beardo's own storefront read on 30 October 2026: 200 in-stock listings, with every perfume that states its size priced by the millilitre. The same 50 ml bottle costs Rs. 249.75 inside a Rs. 999 four-pack and Rs. 499 bought alone — Rs. 5.00 a millilitre against Rs. 9.98. Across the shelf the rate runs 3.3-fold, from Rs. 5.00 in the four-packs to Rs. 16.63 on the 30 ml G&T Intense at Rs. 499. One combo breaks the pattern: the Rs. 1,099 Godfather Bloodline is Rs. 7.33/ml, dearer than ten single 100 ml bottles at Rs. 699. Bottle counts come from the listings' own titles. Nothing was bought.

Myntra's scarf, stole, shawl and muffler shelf read on 30 October 2026: 98 distinct listings, Rs. 242 to Rs. 86,000, median Rs. 588, badges 0% to 88%. The seven listings above Rs. 5,000 are all Gucci or Burberry, badge 0% to 15%, and not one of them publishes a rating. The Rs. 86,000 Burberry states an MRP of Rs. 86,000, which is how a 0% badge happens. The 91 cheaper listings run a median 67% off, and badge depth sorts by label — Zamour 15%, Alexvyan 50%, Sangria 70%, MUFFLY 78.5%. The deepest badge, 88%, is a Rs. 890 scarf stating Rs. 7,249. Nothing was bought.

Amazon India's hot water bag shelf read on 30 October 2026: 25 distinct listings, Rs. 109 to Rs. 599, median Rs. 219, badges 17% to 89%. Two BLACK OLIVE listings share one pool of 29,892 ratings — one at Rs. 199 stating an MRP of Rs. 999, the other at Rs. 249 stating Rs. 1,999, so the dearer bag wears the bigger badge. Six listings describe the same two-litre non-electric rubber bottle and run Rs. 109 to Rs. 195 with stated MRPs from Rs. 399 to Rs. 999. The shallowest badge on the shelf, 17%, is dearer than 21 of the 25. Prices only — nothing was bought and nothing here is medical advice.