Fragrance takes 147 listings and almost all of the discounting. Twenty-four picks from Rs. 199 to Rs. 3,900, read against what the brand is actually selling now.
We read Beardo's own Shopify product feed on August 3, 2026 and got 512 listings across three pages, of which 405 have stock and an image and can be bought today. Then we sorted all 405 by Beardo's own product_type field, which is the store's own labelling rather than ours, and the result is the reason this page exists. Fragrance - eau de parfums, perfume combos, deo sprays, body sprays - accounts for 147 listings. Skin and body accounts for 148. Hair accounts for 58. Devices account for 18. Beard products account for 34, which is 8.4 per cent of the shop that a beard brand is running. Counted a second way the picture is the same: 27 listings carry the words Whisky Smoke in the title and 21 carry Godfather, so those two scent names between them have 48 listings, more than the whole beard range put together. Of the 73 listings Beardo published in calendar 2026, 37 are fragrance and five are beard. The discounting then makes the same statement twice as loudly. The fragrance rack's median badge is 48 per cent and 73 of its listings are at half price or better; the beard rack's median is 20 per cent and exactly two of its 34 listings are past half price, both of them the same combo listed twice. Take the combos out and the 21 single beard products have a median discount of 15 per cent, which in rupees is a flat Rs. 50 off a round MRP, repeated across the rack. So if you came to Beardo for beard care, the sale you can see on the homepage is almost entirely not for you, and if you came for a perfume, it is the best-value thing in the shop. That is the whole page. We have written about how Beardo prices its bottle sizes and about the Rs. 999 shelf and the forty MRPs above it before; this one is not about how a price is built but about what is on the shelves. Beardo publishes no ratings anywhere in this feed, we have not used or smelled any of it, and every claim below about what a product does is quoted from Beardo and endorsed by nobody.
Every price below was pulled from Beardo on August 3, 2026 and checked against the MRP on the listing. Stack them with the live codes on our Beardo coupons page, which the deals desk re-verifies daily.
Everything the brand is named for, in one short chapter. Twenty-one of the beard rack's thirty-four listings are single products, their median discount is fifteen per cent, and in rupee terms most of those badges are a flat Rs. 50 off a round MRP. Two beard listings carry no discount at all.
Rs. 299 for 30ml, 15% off - the flagship beard oil carries the smallest kind of badge Beardo gives.
Why it earned its spot Rs. 299 for the Godfather beard oil - the brand's signature product, and one of its shallowest discounts.
Rs. 299 for 100ml at 15% off - and the listing carries no tags of any kind in the feed.
Why it earned its spot Rs. 299 for the Godfather beard wash - the other half of the signature pair, priced identically.
Rs. 399 for 50g at 11% off - a Rs. 51 discount, which is as small as a Beardo badge gets.
Why it earned its spot Rs. 399 for the extra-strong beard and mustache wax - the shallowest discount on this page.
Rs. 499 for 50ml at 25% off - and Beardo's own growth claims on it are claims, not findings.
Why it earned its spot Rs. 499 for the beard and hair growth oil - the biggest markdown on any single beard product here.
Rs. 560 flat - one of only two beard listings in the feed with no MRP claimed above the price.
Why it earned its spot Rs. 560 for the boar bristle brush - a beard listing that does not pretend to be on sale.
Rs. 599 at 56% off - the only beard listing past half price, and it is a bundle of two things.
Why it earned its spot Rs. 599 for the beard growth duo - the single deepest beard markdown in the whole feed.
Rs. 1,299 at 41% off - the dearest beard listing in stock, and a third of it is a trimmer.
Why it earned its spot Rs. 1,299 for the BeardsAtWork Pro Kit - the ceiling of the beard rack, with a device in the box.
The deepest badges in the entire catalogue, all four of them in the fragrance combo rack at 68 to 71 per cent off. Also where the MRPs stop making sense - eleven listings share one title and one Rs. 999 price across four different stated MRPs.
Rs. 999 against a stated Rs. 3,396 - 71% off, the joint-biggest badge in the entire feed.
Why it earned its spot Rs. 999 for the Mariner perfume set - the deepest markdown anywhere in Beardo's catalogue.
Four 50ml EDPs for Rs. 999 - and eleven listings in the feed share this exact title.
Why it earned its spot Rs. 999 for four 50ml eau de parfums - the standard shape of a Beardo fragrance deal.
Three 50ml EDPs for Rs. 799 - the lowest entry price to Beardo's eau de parfum shelf.
Why it earned its spot Rs. 799 for three named 50ml bottles - the most useful combo on the page if you are starting out.
Rs. 999 for four 50ml EDPs, and this is one of the listings that actually names all four.
Why it earned its spot Rs. 999 for the summer four-pack - the combo whose listing tells you exactly what is in the box.
Beardo's fragrance range read one bottle at a time, from the cheapest 100ml EDP in the feed to the most expensive listing in stock. The pattern inside the chapter is the opposite of the headline: the dearer the bottle, the smaller the badge.
Rs. 499 for 100ml at 67% off - the lowest price on a full-size EDP anywhere in the feed.
Why it earned its spot Rs. 499 for a 100ml eau de parfum - the cheapest single full-size bottle Beardo has in stock.
Rs. 699 for 100ml at 59% off - one of twenty-one listings carrying the Godfather name.
Why it earned its spot Rs. 699 for the Godfather Mafia 100ml - a June 2026 launch off the brand's most-extended scent name.
Rs. 1,200 for 100ml - one of three Alpha Elixirs at the same price and the same stated Rs. 2,000.
Why it earned its spot Rs. 1,200 for the Alpha Amber Elixir - where Beardo's fragrance range steps up in price.
Rs. 1,750 at 30% off - the smallest fragrance discount on this page, on a licensed collaboration.
Why it earned its spot Rs. 1,750 for the Sunburn ACID extrait - the top of the single-bottle range, least discounted.
Rs. 3,900 with no MRP claimed - the dearest thing Beardo has in stock, and it has no badge at all.
Why it earned its spot Rs. 3,900 for three 100ml EDPs - the ceiling of the catalogue, sold at a flat price.
Eleven listings in this feed share the same Rs. 299 price, the same stated Rs. 349 and the same fourteen per cent badge. Same department, same company, same day as the seventy-one per cent combos above.
Two 120ml cans for Rs. 199 - the lowest price in this read, at 67% off a stated Rs. 598.
Why it earned its spot Rs. 199 for two 120ml body sprays - the cheapest thing we have seated anywhere on this page.
Rs. 299 for 150ml at 14% off - one of eleven sprays sharing that exact price and MRP.
Why it earned its spot Rs. 299 for a 150ml deo spray - the standard price of Beardo's whole spray shelf.
Rs. 299 for the body spray version of Whisky Smoke - the name that spans 27 listings.
Why it earned its spot Rs. 299 for a 120ml Whisky Smoke body spray - the cheapest entry to Beardo's biggest scent name.
The largest category in the feed by a single listing is skin and body at 148, then hair at 58 and devices at 18. The discounting here behaves like the beard rack - modest badges on singles, deep ones on kits - with one exception we have seated.
Rs. 199 for 100ml at 28% off - and Beardo's claims on it are the strongest on this page.
Why it earned its spot Rs. 199 for a 100ml neem facewash - the cheapest single non-fragrance product we have seated.
Rs. 449 for 200ml at 10% off - a Rs. 50 discount, on one of Beardo's longest-running products.
Why it earned its spot Rs. 449 for the 200ml charcoal facewash - the everyday-product end of the catalogue, barely marked down.
Rs. 899 at 59% off - the deepest badge among Beardo's eighteen device listings.
Why it earned its spot Rs. 899 for the Don power trimmer - the biggest markdown on any Beardo device in stock.
Rs. 999 for six items at 65% off - and one of the six is a 50ml perfume, which is the point.
Why it earned its spot Rs. 999 for the Cool Summer Combo - six products, and even here a perfume is in the box.
Three 50ml bottles for Rs. 999 at 63% off - the ingredient claims are Beardo's, quoted not endorsed.
Why it earned its spot Rs. 999 for a three-pack of hair serum - the deepest badge on any non-fragrance single product we seated.
First: decide which department you are shopping before you look at any percentage. Fragrance carries a median 48 per cent badge here and beard care carries 20, so the same store is running two completely different discount regimes and the homepage shows you one of them. Second: search the product name inside the site before you buy the first listing you land on. The Whisky Smoke Bourbon 100ml sits at Rs. 499, Rs. 699 and Rs. 799 at the same time; eleven listings share the title Best Seller Perfumes Combo at one price and four different MRPs; the SPY body spray is Rs. 299 as a single can and Rs. 99.50 a can in a two-pack. Third: price the kit against its own parts rather than against its MRP. The Rs. 1,299 BeardsAtWork kit contains three items whose separate sale prices add to Rs. 1,597, so the real saving is Rs. 298 and not the 41 per cent on the badge - and the Rs. 3,900 Hollywood combo contains bottles that sell separately for a good deal less in total. Fourth: treat a flat price as information rather than as a missed deal. Fifty-four of the 405 listings state no MRP at all, and those are the only ones where nothing can be misread; a brand that discounts nothing whatsoever shows what that looks like taken to its conclusion, and a retailer listing one product twice shows the opposite problem. Fifth: read the claims as claims. Beardo's listings assert growth, follicle stimulation, acne reduction, brightening and skin safety in its own words; none of that is verified here, none of it is medical advice, and the ingredient list and a doctor are better authorities than any product page or any shopping guide including this one.
| Product | Sale price | MRP | Discount |
|---|---|---|---|
| Godfather Beard Oil | Rs. 299 | Rs. 350 | 15% |
| Godfather Beard Wash | Rs. 299 | Rs. 350 | 15% |
| Beard & Mustache Wax - Extra Strong | Rs. 399 | Rs. 450 | 11% |
| Beard & Hair Growth Oil | Rs. 499 | Rs. 666 | 25% |
| Boar Bristle Beard Brush | Rs. 560 | Rs. 560 | 0% |
| Beard Growth Duo | Rs. 599 | Rs. 1,366 | 56% |
| BeardsAtWork Pro Kit | Rs. 1,299 | Rs. 2,199 | 41% |
| Mariner Perfume Set | Rs. 999 | Rs. 3,396 | 71% |
| Best Seller Perfumes Combo (50ml x 4) | Rs. 999 | Rs. 3,396 | 71% |
| Fragrance Discovery Combo (50ml x 3) | Rs. 799 | Rs. 2,597 | 69% |
| Summer Perfume Combo (50ml x 4) | Rs. 999 | Rs. 3,096 | 68% |
| Whisky Smoke Bourbon Perfume EDP (100ml) | Rs. 499 | Rs. 1,500 | 67% |
| Godfather Mafia Eau De Parfum (100ml) | Rs. 699 | Rs. 1,700 | 59% |
| Alpha Amber Elixir (100ml) | Rs. 1,200 | Rs. 2,000 | 40% |
| Sunburn ACID Extrait De Parfum (100ml) | Rs. 1,750 | Rs. 2,500 | 30% |
| Hollywood Icon Perfumes Combo (100mlx3) | Rs. 3,900 | Rs. 3,900 | 0% |
| Spy Perfume Body Spray 120ml (Pack of 2) | Rs. 199 | Rs. 598 | 67% |
| Maverick Perfume Deo Spray (150ml) | Rs. 299 | Rs. 349 | 14% |
| Whisky Smoke Perfume Body Spray | Rs. 299 | Rs. 349 | 14% |
| Neem Facewash for Men | Rs. 199 | Rs. 275 | 28% |
| Activated Charcoal Facewash | Rs. 449 | Rs. 499 | 10% |
| DON POWER-TRIMMER (20 lengths / 150min run time) | Rs. 899 | Rs. 2,199 | 59% |
| Cool Summer Combo | Rs. 999 | Rs. 2,873 | 65% |
| Advanced Hair Growth Serum (Pack of 3) | Rs. 999 | Rs. 2,697 | 63% |
Beardo's own Shopify products feed at beardo.in returned 512 listings across three pages on August 3, 2026. Of those, 405 have at least one variant flagged available and at least one image, which is the set a shopper can actually buy today; 107 are unbuyable and were dropped. We then bucketed all 405 by Beardo's own product_type field. Fragrance - perfumes, perfume combos, deo sprays and body sprays - accounts for 147 listings. Skin and body accounts for 148. Hair accounts for 58. Devices account for 18. Beard products account for 34, or 8.4 per cent of the shop. Counted by name instead of category the picture is the same: 27 listings carry Whisky Smoke in the title and 21 carry Godfather, and those two scent names together outnumber the entire beard range. Of the 73 listings Beardo published in calendar 2026, 37 are fragrance and five are beard. We are reporting Beardo's own taxonomy applied to Beardo's own feed, and drawing no conclusion about the company's strategy, revenue or intentions, none of which a product feed can show.
The split by category is not only about what is on the shelves, it is about which shelves carry badges. The 147 fragrance listings have a median discount of 48 per cent and 73 of them - almost exactly half - are marked down 50 per cent or more. The 34 beard listings have a median of 20 per cent and exactly two are at 50 per cent or better; both of those two are called Beard Growth Duo and appear to be the same bundle listed twice with different numbers. Remove the combos and kits and the 21 single beard products have a median discount of 15 per cent with a maximum of 35. Hair sits lowest of all at a median of 14 per cent. Devices sit at 31. In rupee terms the beard rack's typical badge is a flat Rs. 50 or Rs. 51 off a round stated MRP, repeated across five listings at Rs. 299 against Rs. 350 and four at Rs. 399 against Rs. 450, while a single fragrance combo takes Rs. 2,397 off a stated Rs. 3,396. We have named the size of the badge in rupees as well as per cent on every card for that reason.
This feed repeats itself, and a shopper choosing by badge size needs to know it. Eleven listings share the exact title Best Seller Perfumes Combo (50ml x 4), all eleven priced at Rs. 999, with stated MRPs of Rs. 2,996, Rs. 3,096, Rs. 3,296 and Rs. 3,396 producing badges from 67 to 71 per cent. Ten more share the title Best Day Perfumes Combo across four MRPs at the same Rs. 999. Two listings called Mariner Perfume Set sit at Rs. 999 against Rs. 3,396 and Rs. 3,196. The Whisky Smoke Bourbon Perfume EDP (100ml) appears at Rs. 499, Rs. 699 and Rs. 799 simultaneously. The SPY body spray costs Rs. 299 as a single and Rs. 99.50 a can in a two-pack. Beard Growth Duo appears twice at Rs. 599 and Rs. 499. We cannot see whether the contents differ between any of these pairs and we assert nothing about why they exist - only that where we seated one of a repeated listing we have said so on the card, and that the practical rule is to search the product name inside the site before buying the first listing you land on.
Beardo's product feed publishes no customer ratings and no review counts on any of the 405 buyable listings, so not one pick on this page carries a rating pill and we have not imported a star score from a marketplace listing of the same product to fill the gap. We have not used, smelled, applied, worn or tested anything on this page. This matters more than usual here because Beardo's listing copy is claim-heavy: growth, thickness, follicle stimulation, acne reduction, healing inflammation, brightening, sun protection, skin safety, longevity on skin. Every one of those statements on this page is quoted from Beardo's own listing and attributed to Beardo in the text, and none of them is endorsed, repeated as fact or checked by us against any evidence. Product names containing the word growth are Beardo's product names. Nothing on this page is medical, dermatological or trichological advice, and anyone with hair loss, acne or a skin condition should consult a doctor rather than a shopping guide. Ingredient lists, patch-test guidance, warranty terms for the devices and Beardo's return policy should all be read on Beardo's own pages before ordering.
Yes, but they are a small part of the shop now. On August 3, 2026 Beardo's own product feed had 405 listings in stock with images, and 34 of them - 8.4 per cent - are beard products: beard oils, washes, styling products, tools and beard combos. That is against 147 fragrance listings, 148 skin and body listings and 58 hair listings. The beard range runs from Rs. 199 for a shaping gel, a mustache roll-on or a sheesham comb up to Rs. 1,299 for the BeardsAtWork Pro Kit, and its most recognisable products, the Godfather beard oil and beard wash, are Rs. 299 each. Of the 73 listings Beardo published in calendar 2026, five are beard products and 37 are fragrance. So the range is real and buyable, it is simply no longer the centre of the catalogue, and it is not where the discounting is either. We are reporting Beardo's own category labels applied to Beardo's own feed on one day and drawing no conclusion about the company's plans, which a price feed cannot show.
They carry by far the deepest badges in the shop, and the badges are computed off stated MRPs you should treat carefully. The Rs. 999 four-bottle combos are 67 to 71 per cent off stated MRPs between Rs. 2,996 and Rs. 3,396, which works out at Rs. 250 for a 50ml eau de parfum. The complication is that eleven separate listings share the title Best Seller Perfumes Combo (50ml x 4), all at Rs. 999, across four different stated MRPs, so the percentage varies between listings while the price does not. Ten more listings share the Best Day Perfumes Combo title at the same price across four more MRPs. Our reading is that the price is the real number and the MRP is a reference point, and on that basis Rs. 250 a bottle is a low price for a 50ml EDP by the standards of the Indian market. Whether they smell good is a different question, we have not smelled them, and Beardo's feed carries no ratings or reviews to check against. If you are buying blind, the Rs. 799 three-bottle Discovery combo risks Rs. 200 less.
We can show you the pattern but not the reason for it, because a product feed does not carry merchandising decisions. What the August 3, 2026 feed shows is that the 34 beard listings have a median discount of 20 per cent and only two are at half price or better - and both of those two are the same Beard Growth Duo bundle listed twice. Strip out combos and kits and the 21 single beard products have a median discount of 15 per cent and a maximum of 35. The 147 fragrance listings have a median of 48 per cent and 73 of them are at half price or better. In rupee terms the beard rack's badge is usually a flat Rs. 50 or Rs. 51 off a round MRP - five listings sit at Rs. 299 against Rs. 350 and four at Rs. 399 against Rs. 450 - while a single perfume combo takes Rs. 2,397 off. One innocent reading is simply that beard care sells steadily at its list price and does not need marking down, which the tidy round pricing would support. The practical consequence for a shopper is the same either way: waiting for a beard oil sale at Beardo is unlikely to be worth your time.
On the numbers, the Fragrance Discovery Combo at Rs. 799 for three 50ml eau de parfums. It is 69 per cent off a stated Rs. 2,597, it names all three bottles in the listing rather than leaving the contents vague, and at Rs. 266 a bottle it is only Rs. 16 a bottle dearer than the Rs. 999 four-packs while risking Rs. 200 less on scents you have not tried - which matters in a catalogue with no ratings and no reviews. If you want a single bottle, the Whisky Smoke Bourbon 100ml at Rs. 499 is the cheapest full-size EDP in the feed, though the same product also appears at Rs. 699 and Rs. 799 on other listings, so check before you add it. If you are shopping the beard rack, the Rs. 599 Beard Growth Duo is the only beard listing past half price. If you want a device, the Rs. 899 Don power trimmer is the deepest device discount at 59 per cent, but note there are no reviews anywhere in this feed, which is a real gap on an electrical product. We have not used any of these.
Not in its product feed. We read beardo.in's own Shopify products feed on August 3, 2026 and it publishes no customer ratings and no review counts on any of the 405 buyable listings. That is why no pick on this page carries a rating pill, and we have deliberately not imported a star score from a marketplace listing of the same product, because a rating attached to a different seller's listing is not a rating of this one. It also means everything on this page is about price, stated MRP, pack size, category and Beardo's own description - and nothing on it is about how these products actually perform. That gap matters especially for a grooming catalogue. Every claim you will read on this page about growth, thickness, cleansing, acne, brightening, longevity on skin or skin safety is quoted from Beardo's own listing copy and attributed to Beardo; we have not used, smelled or tested anything here, we endorse none of it, and none of this page is medical or dermatological advice.























