Beardo Grooming July 2026: The Bottle Size Sets What You Pay

Three hundred and fifty rupees for two 200-millilitre bottles, against a stated Rs. 700. Now hold that against the single: the identical Dandruff Control Sulphate Free Shampoo, on the same site, on the same day, is Rs. 299 for one bottle. The second bottle therefore costs fifty-one rupees. That is not a discount in any ordinary sense; it is close to a free bottle, and it is the single best piece of arithmetic anywhere in our 406-listing read. The product is a reasonable one on its own terms — sulphate-free surfactants are gentler on a scalp already flaking, and a dandruff shampoo is the definition of something you finish and re-buy, so buying ahead costs you only shelf space. The catch is entirely structural: nothing on either product page tells you the pack of two exists at Rs. 350 while you are looking at the Rs. 299 single, and nothing tells you that four other multipacks on this same shelf run the arithmetic in reverse. Check the pack listing before every Beardo purchase. On this one it saves Rs. 248.

• Price: Rs. 350 (stated MRP Rs. 700)
• Size and key detail: 2 x 200 ml sulphate-free shampoo — Rs. 175 a bottle against Rs. 299 for one
• Discount: 50% off, which is Rs. 350
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Best overall
• Buying logic: a second bottle for Rs. 51

Five hundred and fifty rupees for two seven-gram tubes, against a stated Rs. 1,100 — and the single tube, listed separately, is Rs. 499. Fifty-one rupees for the second tube again, the exact figure the dandruff shampoo produced, which suggests this is a deliberate pricing pattern on some multipacks rather than an accident on one. Against the singles the pack saves Rs. 448, the largest rupee saving on any two-unit listing we read. Whether you want lip lightener is a separate question we will not answer for you — the category sells on a promise about pigmentation that no cosmetic reliably keeps, and the honest reason to buy a lip balm remains chapped lips in a dry month. If that is the reason, Beardo's plain Mocha Shot and Bubblegum balms sit at Rs. 299 and Rs. 249 and do that job for less. But if this is the product you already use, buying one tube at Rs. 499 when two cost Rs. 550 is the most expensive way to shop this shelf.

• Price: Rs. 550 (stated MRP Rs. 1,100)
• Size and key detail: 2 x 7 g lip lightener — the second tube costs Rs. 51
• Discount: 50% off, which is Rs. 550
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Biggest steal
• Buying logic: Rs. 448 under the singles

Nine hundred and ninety-nine rupees for three fifty-millilitre bottles, fifty-eight per cent off a stated Rs. 2,397. Then read the shelf around it. The single bottle is Rs. 699. The pack of two is Rs. 1,099. The pack of three is Rs. 999. The pack of three costs one hundred rupees less than the pack of two, for one more bottle — the clearest proof on this entire page that Beardo's multipack prices are set listing by listing rather than by any per-unit rule. Anyone who lands on the two-pack, sees a 31% badge, and buys it has paid Rs. 100 extra for one bottle fewer, and the badge helped them do it. Against three singles at Rs. 2,097 the three-pack saves Rs. 1,098 — a genuine halving. On the product itself we are more reserved: anti-grey serums make a claim about melanin restoration that no topical has convincingly demonstrated, and greying is genetic and irreversible. Buy it as a conditioning serum you like the smell of, at Rs. 333 a bottle. Do not buy it for the promise.

• Price: Rs. 999 (stated MRP Rs. 2,397)
• Size and key detail: 3 x 50 ml anti-grey serum — Rs. 333 a bottle, and Rs. 100 under its own pack of two
• Discount: 58% off, which is Rs. 1,398
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: The pack that undercuts its own pack
• Buying logic: three beats two by Rs. 100

Nine hundred and ninety-nine rupees, sixty-three per cent off a stated Rs. 2,697 — the deepest badge on any grooming listing in our read. Three fifty-millilitre bottles at Rs. 333 each against Rs. 599 for the single, so the pack saves Rs. 798 on three units. The stated Rs. 2,697 is arithmetic rather than a price anything sold at — three singles never cost Rs. 899 each — and this is the one place on the shelf where deep badges cluster: every multipack MRP is simply the single's inflated MRP multiplied by the pack size, which is how a Rs. 999 listing wears 63%. Read the rupees, not the percentage. On the product: topical hair-growth serums in this price band are usually redensyl, procapil or caffeine blends, and the evidence for them is thin and slow — months, not weeks, and largely on retention rather than regrowth. Minoxidil, the molecule with actual trial data, is a pharmacy purchase and a different decision. If you want to try the category, three bottles is roughly the runway it needs to show anything, which makes the pack the right unit and Rs. 999 the right price for it.

• Price: Rs. 999 (stated MRP Rs. 2,697)
• Size and key detail: 3 x 50 ml hair growth serum — Rs. 333 a bottle against Rs. 599 for one
• Discount: 63% off, which is Rs. 1,698
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Deepest badge in the read
• Buying logic: three bottles is the runway

Two hundred and sixty-five rupees for six seventy-five-gram bars, fifty per cent off a stated Rs. 530. The single triple-pack on the same shelf is Rs. 225, so the second set of three bars costs forty rupees — thirteen rupees a bar, and Rs. 44 a bar across the whole purchase, which is the cheapest per-unit price of anything in our read and comfortably under what a supermarket charges for a mid-shelf soap. Six bars is four to six months of one person's showers, and soap is the most storage-tolerant product in grooming: it does not separate, oxidise or expire in any timeframe that matters. The brightening claim on the wrapper is the usual one and we would ignore it entirely; niacinamide in a bar that spends ninety seconds on skin before being rinsed off does very little. Buy this as soap, priced as soap, at a price nothing in a supermarket matches. That the arithmetic works here and fails five picks down the page, on products from the same brand, is the whole point of this read.

• Price: Rs. 265 (stated MRP Rs. 530)
• Size and key detail: 6 x 75 g bathing bars — Rs. 44 a bar, the cheapest per-unit item in the read
• Discount: 50% off, which is Rs. 265
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Cheapest per unit here
• Buying logic: thirteen rupees a bar

Seven hundred rupees for two two-hundred-millilitre bottles, listed at zero per cent off a stated Rs. 700. The single bottle of the same Beer Shampoo, on the same shelf, is Rs. 299 and wears a 15% badge. Two singles are Rs. 598. This pack costs one hundred and two rupees more than buying the same two bottles one at a time, and it is the clearest counter-example to everything chapter one just demonstrated. We are seating it deliberately, because a page that only shows you the good multipacks teaches you the wrong lesson — that packs save money at Beardo. They sometimes do, dramatically, and they sometimes cost you a hundred rupees for the privilege of one click instead of two. There is no signal on either page distinguishing the two cases; the pack of two here even declares zero discount, which is at least honest, while the Rs. 350 dandruff two-pack declares fifty. On the shampoo itself: beer shampoo is a perfectly ordinary mild cleanser with a marketing story attached, and at Rs. 299 the single is fine. Buy two singles. Never buy this listing.

• Price: Rs. 700 (stated MRP Rs. 700)
• Size and key detail: 2 x 200 ml beer shampoo — Rs. 102 more than two single bottles at Rs. 299
• Discount: 0% off — the stated MRP and the selling price are the same number
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: The multipack tax
• Buying logic: Rs. 102 worse than singles

Seven hundred rupees for two hundred-gram tubes, zero per cent off a stated Rs. 700. The single Ultraglow Facewash is Rs. 350, also at zero per cent off a stated Rs. 350. Two singles: Rs. 700. This pack: Rs. 700. The listing is arithmetically neutral, which makes it the least offensive of the three duds in this chapter and, in a way, the most instructive — because if a brand's multipack pricing were driven by any per-unit logic at all, a pack of two would never land exactly on twice the single. It lands there because someone multiplied. The same multiplication produced the Rs. 700 MRP, which is why both listings show zero discount: the stated price and the selling price are the same number, an unusual and rather refreshing honesty on a shelf where most MRPs are decorative. Take the honesty and skip the pack. If you want two tubes of Ultraglow, buy two tubes of Ultraglow; you lose nothing either way, and knowing that is worth more than the badge would have been.

• Price: Rs. 700 (stated MRP Rs. 700)
• Size and key detail: 2 x 100 g brightening facewash — exactly twice the Rs. 350 single, saving nothing
• Discount: 0% off — the stated MRP and the selling price are the same number
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: The pack that saves exactly nothing
• Buying logic: someone multiplied by two

Five hundred and ninety-nine rupees for two hundred-millilitre bottles, fourteen per cent off a stated Rs. 700. The single Godfather Beard Wash is Rs. 299. Two of them are Rs. 598. This pack is Rs. 599 — one rupee worse, wearing a fourteen per cent discount badge that the singles do not get, because the pack's MRP was set at Rs. 700 while the single's was set at Rs. 350. That single rupee is the most eloquent number in our read. It is too small to matter to anyone's wallet and too precise to be an accident of rounding, and it exists purely because the two listings were priced independently and nobody checked them against each other. The badge, meanwhile, does real work: a shopper comparing an undiscounted Rs. 299 bottle against a 14%-off two-pack will read the pack as the deal. It is not. On the beard wash itself, we have no complaint — a sulphate-light cleanser for facial hair is a genuinely useful thing if you keep a beard past stubble length, and Rs. 299 for 100 ml is fair. Buy two singles and keep your rupee.

• Price: Rs. 599 (stated MRP Rs. 700)
• Size and key detail: 2 x 100 ml beard wash — one rupee more than two singles at Rs. 299
• Discount: 14% off, which is Rs. 101
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: A 14% badge on a Rs. 1 loss
• Buying logic: the badge is doing the work

Seven hundred and ninety-nine rupees for three fifty-millilitre bottles, ten per cent off a stated Rs. 885. The single Hair Serum is Rs. 249, sixteen per cent off Rs. 295. Three singles come to Rs. 747. This pack costs fifty-two rupees more, and the pattern is now unmistakable: the shallower the badge on a Beardo multipack, the likelier it is to be worse than the singles. The four packs in this chapter wear 0%, 0%, 14% and 10%. The five packs in chapter one wear 50%, 50%, 58%, 63% and 50%. That is a usable rule of thumb for shopping this store — under twenty per cent on a same-product pack, go and check the single — and it is a rule of thumb the shelf itself will never tell you. On the serum: a Rs. 249 shine serum is silicone in a light carrier, it makes hair look glossier for a day, and it does nothing structural. That is fine, it is what the category is, and Rs. 4.98 a millilitre is a normal price for it. Just buy three bottles rather than one box of three.

• Price: Rs. 799 (stated MRP Rs. 885)
• Size and key detail: 3 x 50 ml shine serum — Rs. 52 more than three singles at Rs. 249
• Discount: 10% off, which is Rs. 86
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Worst multipack arithmetic here
• Buying logic: shallow badge, check the single

Nine hundred and ninety-nine rupees for two fifty-millilitre bottles, twenty-five per cent off a stated Rs. 1,332. The single Beard & Hair Growth Oil is Rs. 499, also at twenty-five per cent, so two singles come to Rs. 998 and this pack is once again one rupee worse — the second time that exact rupee appears in this chapter, on a different product, which tells you these MRPs are generated by multiplication and the selling prices are rounded to a nine. The useful part is what sits one rung above: the pack of three is Rs. 1,299 against Rs. 1,497 for three singles, a real saving of Rs. 198 at Rs. 433 a bottle. So on this one product the ladder goes single Rs. 499, two-pack pointless, three-pack worth Rs. 198 — and no page in that sequence mentions the others. The oil itself is Beardo's founding product and the most defensible thing in this read: a light carrier oil on facial hair genuinely reduces itch and the flaking underneath a growing beard, whatever the growth claim on the label promises. Buy one or buy three. Never buy two.

• Price: Rs. 999 (stated MRP Rs. 1,332)
• Size and key detail: 2 x 50 ml growth oil — one rupee over two singles; the pack of 3 saves Rs. 198
• Discount: 25% off, which is Rs. 333
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Skip the two, take the three
• Buying logic: the rung above is the real one

Two hundred and ninety-nine rupees, forty per cent off a stated Rs. 499, for two hundred millilitres. The hundred-millilitre bottle of the same De-Tan Facewash is also Rs. 299 — at zero per cent off a stated Rs. 299. Same product, same shelf, same day: half the volume for exactly the same money, and the small bottle is the one whose price the brand declares to be honest. This is the size ladder in its purest form and the single most actionable line on this page, because unlike the multipack cases it requires no arithmetic at all. Look for the larger size. It costs Rs. 2.99 a millilitre in the small bottle and Rs. 1.50 in the large one. The product is a face cleanser with the usual tan-removal framing, which is worth taking with the scepticism the whole category deserves — a wash-off cleanser does not lift pigmentation, and what actually reduces tanning is the sunscreen four picks down. As a daily face wash for oily monsoon skin it is entirely serviceable. Just never buy the small one.

• Price: Rs. 299 (stated MRP Rs. 499)
• Size and key detail: 200 ml de-tan facewash — the same Rs. 299 the 100 ml bottle costs
• Discount: 40% off, which is Rs. 200
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Double the bottle, same price
• Buying logic: half the price per millilitre

Four hundred and forty-nine rupees, ten per cent off a stated Rs. 499, for two hundred millilitres. The 100 ml bottle is Rs. 299, so two of them would cost Rs. 598 and this bottle holds the same volume for Rs. 149 less — Rs. 2.25 a millilitre against Rs. 2.99. Note that the large bottle wears the shallower badge, ten per cent against the small bottle's eight, which is close enough to identical that a shopper reading badges alone gets no signal whatsoever about which is the better buy. The signal is in the volume line, which is the smallest text on the page. On the product: activated charcoal is a genuinely effective adsorbent and an almost entirely cosmetic inclusion in a face wash, where it functions as grey colouring and a story about deep cleansing. What actually cleans is the surfactant, which is the same surfactant in the neem wash at Rs. 199 and the clarifying gel at Rs. 299. If you like the way it feels, buy the big bottle. If you do not care, the Rs. 199 neem wash in chapter four does the identical job.

• Price: Rs. 449 (stated MRP Rs. 499)
• Size and key detail: 200 ml charcoal facewash at Rs. 2.25/ml against Rs. 2.99/ml in the 100 ml
• Discount: 10% off, which is Rs. 50
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Best per-millilitre facewash
• Buying logic: the volume line is the signal

Five hundred and ninety-nine rupees for five hundred millilitres, at zero per cent off a stated Rs. 599 — the sticker is the price, declared honestly, which on this shelf is worth noting in itself. Run the ladder: the 200 ml bottle is Rs. 299, or Rs. 1.50 a millilitre; the pack of two 200 ml bottles is Rs. 499, or Rs. 1.25; this 500 ml bottle is Rs. 1.20. So for once the ladder behaves the way a ladder should, descending steadily with volume, and the largest size wins — but it wins wearing a zero per cent badge while the 40%-off listings elsewhere on this shelf are the expensive ones. Bodywash is the ideal product to buy large: you use it daily, it does not degrade, a bottle this size lasts one person roughly three months, and the only cost of buying big is bathroom shelf space. The de-tan framing we would ignore, as with the facewash. Bought purely as five hundred millilitres of pleasant-smelling surfactant, this is the best value in the read's wash category and the pick we would put in most baskets.

• Price: Rs. 599 (stated MRP Rs. 599)
• Size and key detail: 500 ml bodywash at Rs. 1.20/ml — the shelf's cheapest wash per millilitre
• Discount: 0% off — the stated MRP and the selling price are the same number
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Cheapest wash per millilitre
• Buying logic: the ladder behaving properly

Two hundred and ninety-nine rupees, fifteen per cent off a stated Rs. 350, for two hundred millilitres. The 100 ml bottle of the same Ultraglow Bodywash is Rs. 199 at twenty per cent off — a deeper badge on the worse buy, which is now the fourth time this page has caught that inversion. Per millilitre: Rs. 1.99 small, Rs. 1.50 large. The extra hundred rupees buys a hundred extra millilitres, so the marginal rate on the second half of this bottle is a rupee a millilitre, the best marginal price in the read. There is no 500 ml version of this variant, so this is the top of its ladder and the rung to take. The brightening claim is the same one the bathing bar makes and we treat it the same way: rinse-off products do not meaningfully alter skin tone, and anyone buying for that reason will be disappointed in a way no price can fix. Anyone buying a nice-smelling body wash in a sensible size is getting a fair deal at Rs. 1.50 a millilitre — though the De-Tan 500 ml above beats it at Rs. 1.20 if the scent is not the point.

• Price: Rs. 299 (stated MRP Rs. 350)
• Size and key detail: 200 ml brightening bodywash at Rs. 1.50/ml against Rs. 1.99/ml in the 100 ml
• Discount: 15% off, which is Rs. 51
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: The right rung on a short ladder
• Buying logic: a rupee a millilitre at the margin

Nine hundred and ninety-nine rupees, seventeen per cent off a stated Rs. 1,200, for three hundred-gram tubs. This is the only same-product pack ladder in our entire read that behaves monotonically: the single is Rs. 399 at Rs. 3.99 a gram, the pack of two is Rs. 699 at Rs. 3.50, the pack of three is Rs. 999 at Rs. 3.33. Every rung is cheaper than the one below it, the savings are modest but real — Rs. 198 against three singles — and nothing about the badges, which run 0%, 13% and 17% up the ladder, would have told you so. Compare that with the Anti Grey serum in chapter one, where the three-pack undercuts the two-pack, or the beard oil in chapter two, where the two-pack is worse than the singles. Three ladders, three different shapes, one brand. On the wax: a crystal-gel strong hold is a water-soluble styling product that washes out without residue, which is the main practical advantage over a wax-based pomade, and a hundred grams is three to four months of daily use. Three tubs is a year. Buy it if this is your product; check the ladder if it is not.

• Price: Rs. 999 (stated MRP Rs. 1,200)
• Size and key detail: 3 x 100 g strong-hold wax at Rs. 3.33/g against Rs. 3.99/g single
• Discount: 17% off, which is Rs. 201
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Where the pack ladder works
• Buying logic: the one ladder that descends

One hundred and ninety-nine rupees, twenty-eight per cent off a stated Rs. 275 — the cheapest facewash on the shelf and the cheapest thing in this read we would actively recommend. It also opens the chapter's argument: this product has no pack of two, no 200 ml bottle, no ladder of any kind, and so the price on the page is simply the price. After three chapters of arithmetic that is a relief, and it is worth noticing how much of this page's work exists only because larger sizes and multipacks are priced without reference to each other. Where they do not exist, there is nothing to check. On the product: neem is a genuine antibacterial with a long, well-documented history in Indian skincare, and in a face wash it is a reasonable inclusion for skin that breaks out — more defensible than charcoal, which is decoration, and than the de-tan framing, which is marketing. At Rs. 1.99 a millilitre it costs a third less than the charcoal wash. If you want one face wash from this store and no homework, buy this.

• Price: Rs. 199 (stated MRP Rs. 275)
• Size and key detail: 100 ml neem facewash — the cheapest facewash in the read
• Discount: 28% off, which is Rs. 76
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Cheapest thing worth buying
• Buying logic: no ladder, no homework

Three hundred and forty-nine rupees, twenty-two per cent off a stated Rs. 450, for fifty grams of gel-texture sunscreen at SPF 60+ and PA++++. Of everything in this read, this is the product with the strongest claim on your money, and it is not close. Sunscreen is the one item on a men's grooming shelf whose benefit is settled rather than argued: PA++++ denotes the highest UVA protection rating on the Japanese scale, UVA is what drives photoageing and the tanning that four other products on this page promise to reverse, and a daily gel sunscreen prevents what the de-tan range is sold to undo. Buying the tan-removal wash and skipping the sunscreen is the most common mistake in this category and the most expensive. Two honest notes. First, fifty grams is small — used at the quantity that achieves the labelled SPF, roughly a rupee coin for the face, it lasts around six weeks, so budget for repeats. Second, there is no larger size and no multipack, so unlike most of this page there is nothing to check and no way to buy it wrong. Rs. 349, once a day, every day.

• Price: Rs. 349 (stated MRP Rs. 450)
• Size and key detail: 50 g gel sunscreen, SPF 60+ PA++++ — the read's deepest badge outside a multipack
• Discount: 22% off, which is Rs. 101
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: The one that actually works
• Buying logic: the settled science on the shelf

One hundred and ninety-nine rupees, twenty per cent off a stated Rs. 249, for a hundred millilitres of leave-in rosemary spray — the cheapest hair product in our read and, at Rs. 1.99 a millilitre, less than a third what the hair growth serums in chapter one cost per millilitre. That comparison is the reason it is here. Rosemary oil has the most interesting evidence base of any botanical in the hair category, including one small 2015 trial that found it comparable to low-dose minoxidil over six months, and while a single small trial is not a settled result, it is more than the redensyl-and-caffeine serums three times its price can point to. A spray format also solves the practical objection to hair oils, which is that nobody wants to walk around greasy. Beardo also sells a 15 ml bottle of neat rosemary essential oil at Rs. 399, undiluted and Rs. 26.60 a millilitre, which is the same molecule priced for a different shelf. This is the version most people will actually use, and it costs less than a coffee.

• Price: Rs. 199 (stated MRP Rs. 249)
• Size and key detail: 100 ml leave-in rosemary spray — Rs. 1.99/ml, no larger size sold
• Discount: 20% off, which is Rs. 50
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Cheapest hair product here
• Buying logic: the interesting botanical, cheap

One hundred and ninety-nine rupees, twenty per cent off a stated Rs. 250, for two hundred millilitres — exactly one rupee a millilitre, which is the lowest per-unit price of any liquid in our read and roughly a fifth of what the hair serum in chapter two costs per millilitre. It gets there honestly: this is a styling gel, mostly water and a film-forming polymer, sold in a generous bottle at a price that reflects what it is. Nothing here is being dressed up. What it does is hold a beard's shape through a day, which matters mainly past the two-inch mark, where facial hair starts growing in directions of its own choosing and a comb alone stops being enough. Under that length you do not need this. There is no larger size and no multipack, so the Rs. 199 is the whole decision. Set against the rest of this page, it is a small reminder that Beardo's cheap, unglamorous, single-size products are consistently its most straightforwardly priced ones — the pricing games all live on the shelves where the ladders exist.

• Price: Rs. 199 (stated MRP Rs. 250)
• Size and key detail: 200 ml beard shaping gel at Rs. 1.00/ml — the read's cheapest millilitre
• Discount: 20% off, which is Rs. 51
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: Cheapest millilitre in the read
• Buying logic: the pricing games need a ladder

Two hundred and ninety-nine rupees, twenty per cent off a stated Rs. 375, for a hundred grams. Like the neem wash and the sunscreen above it, this product exists in exactly one size with no multipack anywhere on the site, so the listed price is the final price and this pick takes ten seconds rather than the ten minutes chapters two and three demand. The scrub itself is a coffee-grain physical exfoliant in a cream base. Our advice on the category is unchanged and slightly against the grain of how it is sold: physical scrubs are pleasant, immediately satisfying, and should be used once or twice a week at most, because the visible smoothness comes from removing a layer that is doing a job. Men's ranges tend to encourage daily use and coarser grains, which is how people arrive at irritated skin wondering why their face wash stings. The de-tan claim, again, is not something a scrub delivers. Bought as a weekly exfoliant at Rs. 2.99 a gram, it is fairly priced and pleasant. Bought as tan removal, it will disappoint.

• Price: Rs. 299 (stated MRP Rs. 375)
• Size and key detail: 100 g de-tan scrub — one size only, one price only
• Discount: 20% off, which is Rs. 76
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: One size, one price
• Buying logic: ten seconds, not ten minutes

Two hundred and ninety-nine rupees, forty per cent off a stated Rs. 499, for fifty grams — the joint-deepest badge on any single-unit product in this read, on the most specific thing Beardo sells. It closes the page for a reason. Healed tattoo ink genuinely does dull as the skin above it dries and flakes, and a light occlusive gel genuinely does restore the contrast, which puts this in an unusual position for a grooming shelf: a product whose modest, checkable claim it can actually meet. Compare that with the anti-grey serum at the top of this page, which promises to reverse a genetic process, or the four de-tan products that promise to undo ultraviolet damage a rinse-off cannot reach. The narrow product wins on honesty. It is also, at Rs. 5.98 a gram, the most expensive thing per unit in the read, and worth it only if you have the tattoo — a plain unscented moisturiser does most of the same job for less, as it always has. Sold in one size, with no pack to check, at a price that is simply the price. A fitting last word for a page about ladders.

• Price: Rs. 299 (stated MRP Rs. 499)
• Size and key detail: 50 g tattoo aftercare gel — the read's most specific product
• Discount: 40% off, which is Rs. 200
• Rating: none published — Beardo's product feed carries no ratings or review counts on any listing
• Role: The read's most specific product
• Buying logic: a claim it can actually meet