185 Croma audio listings, read on August 5. Every stated MRP on a Croma-branded product is a round number; almost none of the others are. The last two digits identify who wrote the reference price, and the badge follows from that. Twenty-two picks.
Every discount on a shopping page is arithmetic performed on a reference price, and it is usually impossible to tell who chose that reference price. On Croma's audio shelf you can tell at a glance, because the two authors write numbers differently. We read 185 listings on August 5, 2026 - four queries against the retailer's own search API covering soundbars, bluetooth speakers, headphones and earbuds, three pages each, keeping every row that returned a price, a stated MRP above it and an image - and looked at the last two digits before looking at anything else. All 26 listings carrying Croma's own brand name state an MRP divisible by 100, and 17 of the 26 by 1,000. The complete set runs Rs. 1,000, Rs. 1,200, Rs. 1,400, Rs. 1,500, Rs. 1,800, Rs. 2,000, Rs. 3,000, Rs. 3,500, Rs. 4,000, Rs. 5,500, Rs. 7,000, Rs. 8,000, Rs. 10,000, Rs. 12,000, Rs. 13,000, Rs. 15,000, Rs. 25,000, Rs. 35,000, Rs. 37,000. Not one exception. Of the other 159 listings, 140 state an MRP that is not round at all - 70 end in 90 and 70 end in 99. A manufacturer writes Rs. 2,990 or Rs. 24,999 because a marketing department decided decades ago that those read cheaper; a retailer writing its own reference figure has no such instinct and writes Rs. 3,000. The consequence lands on the badge. Croma's own entry earbuds are Rs. 899 against a Rs. 1,400 sticker, a 36 per cent tile. boAt's Airdopes 148 Gen 2 are Rs. 979 against a Rs. 3,990 sticker, a 75 per cent tile. Eighty rupees apart in what you pay, thirty-nine points apart in what the shelf shouts. And 127 of these listings display a star score while not one displays how many people produced it, which is why this page carries no rating pills at all. Our reads on stars without counts and per cent versus rupees built the habits this page applies. We have not heard any of these products.
Every price below was pulled from Croma on August 5, 2026 and checked against the MRP on the listing. Stack them with the live codes on our Croma coupons page, which the deals desk re-verifies daily.
All 26 Croma-branded listings on this shelf state an MRP divisible by 100, and 17 of them divisible by 1,000: Rs. 1,000, Rs. 1,400, Rs. 2,000, Rs. 3,500, Rs. 5,500, Rs. 12,000, Rs. 25,000. Not one is a 90 or a 99. That is the complete set.
Rs. 649 against a stated MRP of precisely one thousand rupees.
Why it earned its spot The cheapest house-brand listing, and the cleanest example of a reference price nobody arrived at by accident.
Rs. 899 against Rs. 1,400 - round to the hundred, like all 26 house-brand stickers.
Why it earned its spot The second round sticker in as many listings, which is what makes the pattern a pattern.
An exactly-Rs. 2,000 sticker, and a 2.0 star score with no sample size published.
Why it earned its spot This listing carries both of the page's findings at once: a round house-brand sticker and an unusable rating.
Over-ear headphones at the identical Rs. 1,249 and identical Rs. 2,000 sticker as the earbuds.
Why it earned its spot A round reference price applied to two structurally different products at the same tier.
53 per cent - and the sticker is exactly Rs. 3,500.
Why it earned its spot Even Croma's biggest own-brand discount is calculated from a round number, and it is 32 points shallower than boAt's biggest.
The cheapest soundbar among our picks, on a round Rs. 5,500 sticker.
Why it earned its spot The house brand's entry into soundbars, where the round-sticker convention holds at a higher price tier.
A round Rs. 12,000 sticker where the branded alternative states Rs. 25,999.
Why it earned its spot The clearest side-by-side of the two sticker conventions, on comparable products.
A stated MRP of exactly Rs. 25,000, on the priciest house-brand listing.
Why it earned its spot At the top of its own range Croma still writes a round number, which is what makes the convention convincing.
Of the 159 listings not carrying Croma's own name, 140 state an MRP that is not round at all - 70 end in 90, 70 end in 99. These are the listings where the badge goes deepest, because a manufacturer's sticker has the furthest to fall.
85 per cent off a Rs. 2,990 sticker - and Croma shows 1.0 stars with no count.
Why it earned its spot The largest discount in 185 listings, sitting on the lowest star score in 185 listings.
84 per cent off - measured against a sticker no boAt earbud sells anywhere near.
Why it earned its spot The second-deepest badge here, and the clearest case of a 90-ending sticker set to produce one.
Nearly the same money as Croma's own Rs. 899 earbuds - at more than double the badge.
Why it earned its spot The most direct product-for-product comparison between the two sticker conventions on this shelf.
Rs. 4,699 off a Rs. 11,999 sticker - 61 per cent, JBL's deepest here.
Why it earned its spot JBL uses the 99 ending rather than boAt's 90, and discounts hard from it - a third pricing culture on one shelf.
Rs. 549 for wired earphones - and wired means no battery to die.
Why it earned its spot The cheapest listing from the shelf's largest brand, and a reminder that the whole category has an alternative.
Rs. 9,999 off Rs. 24,999 - neither figure is round, and that is the tell.
Why it earned its spot Selling price and stated MRP both follow the 999 convention, which is what manufacturer-authored pricing looks like end to end.
A stated Rs. 25,999 - almost exactly Rs. 1,000 above Croma's own Rs. 25,000 soundbar sticker.
Why it earned its spot The two conventions land within Rs. 999 of each other on the same shelf, in the same category, at the same tier.
Apple, Marshall and Sony's premium listings carry the shallowest badges on the shelf - 2, 5, 7 and 8 per cent - which by this page's own reasoning makes their stated MRPs the most credible on it. The chapter ends on two listings that break their own brand's pattern.
2 per cent - a Rs. 410 gap on a Rs. 17,900 sticker.
Why it earned its spot The smallest discount on the shelf, and by this page's reasoning the most credible reference price on it.
Rs. 24,490 against Rs. 25,900 - Rs. 1,410 off, and no more is coming.
Why it earned its spot The flagship of the shallow-badge end, seated so the page's range runs from 2 per cent to 85.
Rs. 1,39,990 at a 7 per cent badge - the top of the shelf, barely discounted.
Why it earned its spot The ceiling of the pull, and further evidence that badges shrink as prices grow.
8 per cent off - Marshall's nine listings run a median of 13.
Why it earned its spot A whole brand that barely discounts, which is a different thing from a single listing that does not.
Rs. 1,499 against Rs. 1,999 - a 99-ending sticker only Rs. 500 above the price.
Why it earned its spot Not every manufacturer sticker is inflated, and a page arguing otherwise would be overreaching.
44 per cent - well clear of Sony's 26 per cent median across 30 listings.
Why it earned its spot Seated because it breaks its own brand's pattern, and a chapter of conforming examples would be selection.
43 per cent off - Rs. 30,000 below its stated Rs. 69,990.
Why it earned its spot The largest rupee gap between price and sticker anywhere in this pull, on a brand that rarely discounts.
First: check how the stated MRP ends before you look at the badge. A round hundred usually means the retailer wrote it; a 90 or a 99 usually means a manufacturer did. Neither is more honest by default, but knowing which you are looking at tells you what the percentage beside it is measuring. Second: compare selling prices across the two conventions, never badges. Croma's own entry earbuds and boAt's sit Rs. 80 apart in money and 39 points apart in badge, and only one of those numbers describes the transaction. Third: treat every star score on this shelf as absent, because in the way that matters it is - 127 listings show a score and none shows a sample size, which means a 5.0 and a 1.0 are equally unusable. Look for the specifications instead: active versus environmental noise cancellation, an IPX rating, a channel count, whether a soundbar names Dolby support. Fourth: at the top of the range, expect the badge to disappear and read that as information rather than disappointment. Apple at 2 and 5 per cent and Marshall at a median 13 are telling you their stated prices are close to their real ones, which is worth more than an 85 per cent tile calculated from a figure nobody pays. Our read on what actually gets discounted at Croma covers the pattern across categories, and the Croma coupons page holds the bank offers that stack on these prices.
| Product | Sale price | MRP | Discount |
|---|---|---|---|
| Croma 5W Portable Bluetooth Speaker (Water Proof, 21 Hours Playback) | Rs. 649 | Rs. 1,000 | 35% |
| Croma IN 101 TWS Earbuds with Passive Noise Cancellation (IPX4) | Rs. 899 | Rs. 1,400 | 36% |
| Croma TWS Earbuds with Environmental Noise Cancellation (IPX4 Water Resistant) | Rs. 1,249 | Rs. 2,000 | 38% |
| Croma HE101 Bluetooth Headphone with Mic (Environmental Noise Cancellation) | Rs. 1,249 | Rs. 2,000 | 38% |
| Croma TWS Earbuds with Active Noise Cancellation (IPX5 Water Resistant) | Rs. 1,649 | Rs. 3,500 | 53% |
| Croma 60W Bluetooth Soundbar with Remote Control (Stereo Sound) | Rs. 3,249 | Rs. 5,500 | 41% |
| Croma 120W Soundbar with Remote (Preset EQ Modes, 2.1 Channel) | Rs. 6,999 | Rs. 12,000 | 42% |
| Croma 400W Bluetooth Soundbar with Remote (Dolby Audio, 5.1 Channel) | Rs. 15,490 | Rs. 25,000 | 38% |
| boAt Airdopes 138 Pro TWS Earbuds with Environmental Noise Cancellation | Rs. 450 | Rs. 2,990 | 85% |
| boAt Nirvana Ion ANC Pro TWS Earbuds with Active Noise Cancellation | Rs. 2,299 | Rs. 13,990 | 84% |
| boAt Airdopes 148 Gen 2 TWS Earbuds with Environmental Noise Cancellation | Rs. 979 | Rs. 3,990 | 75% |
| JBL Tune Beam 2 JBLTBEAM2BLK TWS Earbuds with Adaptive Noise Cancellation | Rs. 4,699 | Rs. 11,999 | 61% |
| SONY MDR-EX14AP Wired Earphone with Mic (In Ear, Black) | Rs. 549 | Rs. 1,290 | 57% |
| JBL Live Beam 3 TWS Earbuds with Adaptive Noise Cancellation | Rs. 9,999 | Rs. 24,999 | 60% |
| JBL Cinema SB560 250W Bluetooth Soundbar with Remote (Dolby) | Rs. 11,999 | Rs. 25,999 | 54% |
| Apple AirPods 4 Active Noise Cancellation with Charging Case | Rs. 17,490 | Rs. 17,900 | 2% |
| Apple AirPods Pro 3 with MagSafe Charging Case | Rs. 24,490 | Rs. 25,900 | 5% |
| SONY HT-A9000 585W Bluetooth Soundbar with Remote (Dolby) | Rs. 139,990 | Rs. 149,990 | 7% |
| Marshall Woburn III 150W Portable Bluetooth Speaker (Home Audio) | Rs. 54,999 | Rs. 59,999 | 8% |
| realme Buds T200 Lite TWS Earbuds with Environmental Noise Cancellation | Rs. 1,499 | Rs. 1,999 | 25% |
| SONY WF-C510 TWS Earbuds (IPX4 Waterproof, Siri & Google Voice Assistant) | Rs. 4,990 | Rs. 8,990 | 44% |
| SONY HT-A3000 250W Bluetooth Soundbar with Remote (Dolby) | Rs. 39,990 | Rs. 69,990 | 43% |
On August 5, 2026 we ran four queries against Croma's own search API - soundbar, bluetooth speaker, headphones and earbuds - three pages each, keeping every listing that returned a price, a stated MRP above that price and an image, which gave 185 deduplicated rows. Then we checked how each stated MRP ended. All 26 listings carrying Croma's own brand name state an MRP divisible by 100, and 17 of those 26 are divisible by 1,000; the complete set is Rs. 1,000, Rs. 1,200, Rs. 1,400, Rs. 1,500, Rs. 1,800, Rs. 2,000, Rs. 3,000, Rs. 3,500, Rs. 4,000, Rs. 5,500, Rs. 7,000, Rs. 8,000, Rs. 10,000, Rs. 12,000, Rs. 13,000, Rs. 15,000, Rs. 25,000, Rs. 35,000 and Rs. 37,000. Of the other 159 listings, 140 state an MRP that is not round to a hundred at all: 70 end in 90 and 70 end in 99. That is a clean separation, and it is the most reliable indicator on this shelf of who authored a given reference price.
Of the 185 listings we read, 127 displayed a star score and not a single one displayed how many ratings produced it. That makes every score on this shelf unusable, and not only the low ones. A 5.0 appears on the Marshall Woburn III, on two Sony WF-C510 entries and on several Croma house-brand listings; a 1.0 appears on the boAt Airdopes 138 Pro and a 2.0 on a Croma earbud. Without counts, none of those can be distinguished from a single review. So there are no rating pills anywhere on this page, and nothing here is a sound-quality or reliability judgement. We have seated both the 1.0 and the 2.0 rather than passing over them, because a page that only quotes the flattering unusable numbers is doing worse than one that quotes none. Where this page comments on how a product type generally behaves, that is category reasoning of ours and is flagged as such.
Comparing an 85 per cent boAt badge with a 38 per cent Croma badge would be comparing two different organisations' pricing departments, not two products. So every badge below is read against its own brand's median in this pull: boAt runs a median 67 per cent across 29 listings, Noise 69 across eight, JBL 40 across 23, Realme 33 across 12, Croma's house brand 30 across 26, Sony 26 across 30, Bose 23 across three, Marshall 13 across nine and Apple 7 across six. The most instructive comparison the shelf offers is a product one: Croma's own entry earbuds at Rs. 899 against a Rs. 1,400 sticker, and boAt's Airdopes 148 Gen 2 at Rs. 979 against a Rs. 3,990 sticker. Eighty rupees apart in what you actually pay, thirty-nine percentage points apart in what the tile shouts. We have also seated listings that break their own brand band, including a Sony soundbar at 43 per cent where the brand median is 26.
A retailer's own-brand products and a manufacturer's products reach a shelf through completely different commercial routes, and there are several ordinary reasons a house-brand reference price might be a round number - internal pricing policy, a margin-led rather than positioning-led calculation, or simply that nobody in the chain has a reason to write Rs. 2,990 instead of Rs. 3,000. We cannot see which applies, we have not asked Croma, and we are not alleging that any stated MRP on this shelf is improper or that any brand has done anything wrong. What we can do is report an exact and checkable count - 26 of 26 round against 140 of 159 not round - and draw the one conclusion a shopper can act on: the last two digits of a stated MRP tell you who wrote it, and a reference price written by the party selling you the product deserves the same scepticism as one written by the party that made it.
We can report the pattern precisely and we are not going to guess at the reason. Of the 26 listings carrying Croma's own brand name in our August 5, 2026 read of 185 audio products, every single stated MRP is divisible by 100 and 17 are divisible by 1,000 - the complete set being Rs. 1,000, Rs. 1,200, Rs. 1,400, Rs. 1,500, Rs. 1,800, Rs. 2,000, Rs. 3,000, Rs. 3,500, Rs. 4,000, Rs. 5,500, Rs. 7,000, Rs. 8,000, Rs. 10,000, Rs. 12,000, Rs. 13,000, Rs. 15,000, Rs. 25,000, Rs. 35,000 and Rs. 37,000. Of the other 159 listings, 140 are not round at all. There are several ordinary explanations - an internal pricing policy, a margin-led calculation rather than a positioning-led one, or simply that nobody writing a house-brand reference price has the marketing instinct that produces Rs. 2,990 instead of Rs. 3,000. We have not asked Croma and we are not alleging anything improper. The usable point for a shopper is that the ending identifies the author, and a reference price set by the party selling you the product deserves the same scepticism as one set by the manufacturer.
On price they are competitive and on evidence we genuinely cannot tell you, which is an unsatisfying answer we would rather give than a confident one. The house brand's 26 listings run a median selling price of Rs. 2,049 at a median 30 per cent badge, which places them directly against boAt at a median Rs. 1,899 and Noise at Rs. 1,199 in earbuds, and well below JBL at a median Rs. 10,999. The sharpest single comparison in our pull: Croma's IN 101 earbuds at Rs. 899 against boAt's Airdopes 148 Gen 2 at Rs. 979 - eighty rupees apart, for products doing the same job. Where the house brand looks strongest is soundbars, where a 120W unit at Rs. 6,999 sits well under JBL's 250W at Rs. 11,999 and any bar transforms television dialogue. What we cannot supply is a quality verdict: Croma shows star scores on many of these listings and publishes a count on none of them, and we have not heard any of them.
The arithmetic is real and the sticker behind it is the thing to examine. The listing carrying the deepest badge in our pull is a boAt Airdopes 138 Pro at Rs. 450 against a stated MRP of Rs. 2,990. Across boAt's 29 listings on this shelf the median badge is 67 per cent and the median selling price is Rs. 1,899, which tells you the whole range is priced against stickers sitting far above where the products trade. Read Rs. 450 as a price for entry TWS earbuds and it is genuinely low - it is the cheapest audio product in all 185 listings. Read it as a Rs. 2,540 saving and it is not a claim we would repeat. It is also worth noting that Croma displays a 1.0 star score on this exact listing, the lowest on the shelf, with no count published - so we cannot tell you whether that reflects one unhappy buyer or a pattern, and neither can the shelf.
Because their stated MRPs sit close to what they actually charge, which is the opposite of a problem. In our pull the Apple AirPods 4 carried the shallowest badge of all 185 listings at 2 per cent - Rs. 17,490 against a stated Rs. 17,900, a gap of Rs. 410 - and the AirPods Pro 3 carried 5 per cent. Apple's six listings run a median 7 per cent. Marshall's nine run a median 13 per cent with a maximum of 25, the narrowest band of any brand on the shelf. Brands that hold their pricing this tightly are making a positioning statement, and the practical consequence is that waiting for a sale on them at an electronics retailer is not a strategy worth pursuing. It also means their stickers are the most credible reference prices on this page: a Rs. 410 gap is a number doing no promotional work, unlike an 85 per cent badge calculated from a figure nothing in the range sells near.
On this shelf, four things. The selling price on its own, compared against other products of the same type rather than against its own sticker - that is the only number describing what leaves your account. The specification words that mean something: active noise cancellation genuinely differs from environmental noise cancellation, which mostly describes call quality rather than what you hear; an IPX rating tells you what the product survives, with IPX4 covering sweat and rain but not immersion; and on soundbars, a named Dolby capability and a channel count matter far more than a watt figure, which is not measured on a common basis across brands. The form factor, because over-ear headphones generally deliver more battery and more low-end per rupee than earbuds do. And the battery question nobody mentions: a wireless product's non-replaceable cell usually fails before its drivers do, which is why a Rs. 549 wired Sony earphone in our picks may outlast several Rs. 450 wireless ones.





















