Croma's own television catalogue, read on 18 August. Twenty-one sets under Rs. 30,000, five operating systems, and a price ladder the specifications do not explain.
We read 66 Croma television listings on 18 August 2026 and seated the 21 under Rs. 30,000. Two Croma 43-inch sets share one price of Rs. 19,990 - one 4K, one Full HD - and a third Croma 43-inch at Rs. 23,990 is Full HD with a four per cent badge. Ratings are no help here: the largest sample on the page is 37 people, and six sets have none. Read the panel line and the BEE star rating instead.
Every price below was pulled from Croma on August 18, 2026 and checked against the MRP on the listing. Stack them with the live codes on our Croma coupons page, which the deals desk re-verifies daily.
Twelve sets, four operating systems and one resolution - HD Ready on all but the TCL. The dearest is 84 per cent above the cheapest for the same pixel count.
Rs. 9,990 for a 32-inch HD Ready set - the only sub-Rs. 10,000 TV Croma lists.
Why it earned its spot The entry point of the whole catalogue, and a Linux set rather than a Google TV.
Rs. 11,990 for another 32-inch HD Ready Linux set, at 29 per cent off Rs. 17,000.
Why it earned its spot Two thousand rupees above the entry set for the same resolution and the same platform.
Rs. 11,990 for a 2-star BEE 32-inch - the same price as the 1-star set above it.
Why it earned its spot A more efficient panel at the same money, and the shallowest badge in this chapter.
Rs. 13,490 for a 32-inch running Google TV 5.0 with Dolby Audio.
Why it earned its spot Rs. 3,500 above the entry set, and the platform is the thing you are buying.
Rs. 13,990 for Samsung's Series 4 32-inch - and 27 people have rated it 2.7.
Why it earned its spot The largest crowd in this chapter, and by far the worst average on the page.
Rs. 13,999 for Xiaomi's A Series 32-inch with Google TV and Dolby Audio.
Why it earned its spot Nine rupees above the Samsung, with Google TV instead of Tizen and a 2-star rating.
Rs. 14,490 for a 32-inch QLED panel on Google TV 5.0.
Why it earned its spot A quantum-dot panel at 32 inches, for a thousand rupees over the standard LED Google TV.
Rs. 14,990 for LG's LR57 32-inch on WebOS with Dynamic Tone Mapping.
Why it earned its spot A third operating system on the same shelf - WebOS, alongside Tizen, Linux and Google TV.
Rs. 15,490 for a 32-inch HD Google TV, at 18 per cent off Rs. 19,000.
Why it earned its spot Two thousand rupees above Croma's own Rs. 13,490 Google TV, for the same resolution.
Rs. 16,990 for TCL's S5K - the only Full HD 32-inch in the read.
Why it earned its spot 1920x1080 rather than 1366x768, and a QLED panel, on Google TV.
Rs. 16,990 for Croma's Pro QLED 32-inch - identical money to the TCL, HD rather than Full HD.
Why it earned its spot The same Rs. 16,990 as the TCL above, with half the pixels.
Rs. 18,390 for LG's LB659 with the AI Magic Remote - HD, and Rs. 8,400 above the entry set.
Why it earned its spot Nearly twice the price of the cheapest 32-inch here, at the same HD resolution.
Two Croma 43-inch sets at the same Rs. 19,990 - one 4K, one Full HD - and a Full HD 43-inch at Rs. 23,990 carrying the smallest badge in the read.
Rs. 19,990 for a 43-inch 4K Ultra HD Google TV - and the best-rated Croma 43-inch here.
Why it earned its spot Four times the pixels of the 32-inch sets, for Rs. 1,600 more than the dearest of them.
Rs. 19,990 for a 43-inch that is Full HD, not 4K - the identical price to the row above.
Why it earned its spot Same brand, same size, same price - and a quarter of the pixels, on a different platform.
Rs. 21,990 for a 43-inch QLED 4K Google TV, on the largest crowd in the read.
Why it earned its spot Thirty-seven ratings at 4.1 - the biggest sample on the page, and it is still only 37.
Rs. 23,990 for a Full HD 43-inch at four per cent off - Rs. 4,000 above a 4K set.
Why it earned its spot The dearest Full HD 43-inch here, four thousand rupees above the cheapest 4K one.
Samsung's Full HD 43-inch at Rs. 25,490, a Fire TV set at Rs. 26,999, and a 50-inch 4K that undercuts a 43-inch QLED by a thousand rupees.
Rs. 25,490 for Samsung's F5550 - Full HD, at seven per cent off a stated Rs. 27,500.
Why it earned its spot Rs. 5,500 above Croma's 4K 43-inch, at Full HD resolution, for the Samsung badge and Tizen.
Rs. 26,990 for a 43-inch 4K LED Google TV, four per cent off a stated Rs. 28,000.
Why it earned its spot Seven thousand rupees above Croma's own cheaper 4K 43-inch, on the same size and resolution.
Rs. 26,999 for Redmi's 43-inch 4K on Amazon's Fire TV platform.
Why it earned its spot The only Fire TV set here, and the fifth operating system in this read.
Rs. 27,990 for a 50-inch 4K Google TV - eleven inches more than the 43s for Rs. 1,000 more.
Why it earned its spot The only 50-inch under the price line, and it undercuts three 43-inch sets here.
Rs. 28,990 for a 43-inch QLED 4K - Rs. 1,000 more than the 50-inch above it.
Why it earned its spot A thousand rupees more than a 50-inch, for seven fewer inches and a QLED panel.
First: read the resolution before the price - at Rs. 19,990 Croma sells both a 4K and a Full HD 43-inch, and at Rs. 16,990 it sells an HD 32-inch beside TCL's Full HD one. Second: name the platform you are buying into, because five appear here and the cheapest sets run Croma's own Linux and Coolita software rather than Google TV. Third: check the BEE star rating, which is your running cost and moves independently of price on this page. Fourth: price the installation and wall mount before you commit, then check the live coupon page and any card offer - the same discipline we applied to Croma earbuds under Rs. 3,000, since exchange and bank offers move a television price far more than the listing badge does.
| Product | Sale price | MRP | Discount |
|---|---|---|---|
| Croma 32in HD Linux, Rs. 9 | Rs. 9,990 | Rs. 18,000 | 44% |
| Croma 32in HD Linux, Rs. 11 | Rs. 11,990 | Rs. 17,000 | 29% |
| Croma 32in 2-star Linux, Rs. 11 | Rs. 11,990 | Rs. 13,990 | 14% |
| Croma 32in Google TV, Rs. 13 | Rs. 13,490 | Rs. 19,000 | 29% |
| Samsung Series 4 32in, Rs. 13 | Rs. 13,990 | Rs. 22,900 | 39% |
| Xiaomi A Series 32in, Rs. 13 | Rs. 13,999 | Rs. 24,999 | 44% |
| Croma 32in QLED Google TV, Rs. 14 | Rs. 14,490 | Rs. 18,000 | 20% |
| LG LR57 32in WebOS, Rs. 14 | Rs. 14,990 | Rs. 21,240 | 29% |
| Croma 32in Google Assistant, Rs. 15 | Rs. 15,490 | Rs. 19,000 | 18% |
| TCL S5K 32in Full HD QLED, Rs. 16 | Rs. 16,990 | Rs. 23,990 | 29% |
| Croma 32in Pro QLED, Rs. 16 | Rs. 16,990 | Rs. 22,000 | 23% |
| LG LB659 32in AI remote, Rs. 18 | Rs. 18,390 | Rs. 25,990 | 29% |
| Croma 43in 4K Google TV, Rs. 19 | Rs. 19,990 | Rs. 25,000 | 20% |
| Croma 43in Full HD Coolita, Rs. 19 | Rs. 19,990 | Rs. 23,000 | 13% |
| Croma 43in QLED 4K, Rs. 21 | Rs. 21,990 | Rs. 29,000 | 24% |
| Croma 43in Full HD, Rs. 23 | Rs. 23,990 | Rs. 25,000 | 4% |
| Samsung F5550 43in Full HD, Rs. 25 | Rs. 25,490 | Rs. 27,500 | 7% |
| Croma 43in 4K LED, Rs. 26 | Rs. 26,990 | Rs. 28,000 | 4% |
| Redmi 43in 4K Fire TV, Rs. 26 | Rs. 26,999 | Rs. 37,999 | 29% |
| Croma 50in 4K Google TV, Rs. 27 | Rs. 27,990 | Rs. 40,900 | 32% |
| Croma 43in QLED 4K Google, Rs. 28 | Rs. 28,990 | Rs. 38,500 | 25% |
Two Croma 43-inch sets sit at exactly Rs. 19,990 in this read - one 4K Ultra HD on Google TV, one Full HD on Croma's own Coolita platform. Four thousand rupees above them, another Croma 43-inch at Rs. 23,990 is also only Full HD. At 32 inches, the Rs. 16,990 TCL is Full HD while the Rs. 16,990 Croma at the same price is HD Ready. On a shelf where two sets at one price can differ by four times the pixels, the panel line is the only thing worth reading first, so every pick's spec strip leads with resolution, panel type and platform.
This is the thinnest evidence base of any aisle we read. Across 21 televisions the rating counts are 1, 1, 1, 1, 2, 2, 3, 4, 4, 8, 10, 10, 15, 17, 27 and 37, and six sets carry no rating at all. The largest sample here, 37, would be a rounding error on a Rs. 500 accessory. We show a rating pill only above ten raters, print the raw count beside every pick, and flag the one genuinely informative row - Samsung's Series 4 32-inch at 2.7 from 27 people, the lowest average and the second-largest crowd in the read.
These 21 sets run Croma's Linux platform, Croma's Coolita 3.0, Google TV 5.0, Samsung's Tizen, LG's WebOS and Amazon's Fire TV - and the difference matters more day to day than any spec here. The Linux and Coolita sets, which are the cheapest, do not carry the Play Store; Fire TV is built around Amazon's services; Tizen and WebOS have good but closed app catalogues. A television is a seven-to-ten-year purchase and its app store ages faster than its panel, so we name the platform in every spec strip rather than leaving 'Smart TV' to cover all six.
Every Indian television carries a Bureau of Energy Efficiency star rating and Croma publishes it, so we do too. In this read it moves independently of price: the Rs. 11,990 2-star Croma is more efficient than the Rs. 11,990 1-star Croma beside it, the Rs. 19,990 4K set is 2-star while the Rs. 23,990 Full HD one is 1-star, and the Rs. 27,990 50-inch is 2-star against the dearer 43-inch QLED's 1. On a set that runs several hours a day for a decade, the star rating is a real cost difference and it is free to check before you buy.
At the same price, yes, and this read contains the exact comparison. Croma lists two of its own 43-inch sets at precisely Rs. 19,990 on 18 August 2026: one is 4K Ultra HD running Google TV 5.0 with a 2-star BEE rating, the other is Full HD running Croma's own Coolita 3.0 platform. The 4K set has four times the pixel count, a better energy grade and the Play Store; there is no dimension on which the Full HD one is ahead at that price. The comparison gets starker further up the page, where a third Croma 43-inch at Rs. 23,990 is also only Full HD - Rs. 4,000 more than the 4K set, at a four per cent discount badge. At 43 inches and a normal viewing distance the 4K advantage is real but not dramatic on video; it is most visible on text, menus and games. The reason to take it here is simply that it costs nothing extra.
In our read of 66 models on 18 August 2026, the cheapest television Croma listed was its own 32-inch HD Ready LED Smart Linux TV at Rs. 9,990, a 2026 model with a 1-star BEE rating, stated against an MRP of Rs. 18,000. It is the only set in the catalogue under Rs. 10,000. The important caveat is the software: it runs Croma's Linux-based smart platform rather than Google TV, so there is no Play Store and the app selection is limited to what Croma ships. The cheapest Google TV set in the read was Rs. 13,490, also a Croma 32-inch, and the cheapest 4K set was Rs. 19,990 for a 43-inch. Prices at Croma move with promotions and exchange offers, so treat these as the figures on the day rather than standing prices.
They are too thin to use, and that is worth stating plainly rather than working around. Across the 21 televisions seated on this page the rating counts are 1, 1, 1, 1, 2, 2, 3, 4, 4, 8, 10, 10, 15, 17, 27 and 37, and six models carry no rating at all. The largest sample in the whole read is 37 people. On an Amazon accessory aisle a four-figure review count is ordinary; here nothing comes close, so a 5.0 average from one rater tells you nothing and we do not show a pill below ten. The one row where the number is arguably informative is Samsung's Series 4 32-inch at 2.7 from 27 raters - the lowest average and the second-largest crowd on the page. Otherwise, buy on the panel specification, the operating system, the BEE rating and the warranty, and treat the star display as decoration.
It is the running cost, and on this page it moves independently of the purchase price. The Bureau of Energy Efficiency rates televisions from 1 to 5 stars on power draw per unit of screen area, and Croma publishes the figure on every listing. In this read, two Croma 32-inch sets sit at exactly Rs. 11,990 with one rated 1-star and the other 2-star; the Rs. 19,990 4K 43-inch is 2-star while the Rs. 23,990 Full HD 43-inch is 1-star; and the Rs. 27,990 50-inch is 2-star against the dearer Rs. 28,990 43-inch QLED's 1-star. A television that runs four or five hours a day for eight to ten years accumulates a meaningful difference between one grade and the next, and unlike picture quality it is a number you can check before buying rather than after. We print it in every spec strip for that reason.
They do, and on televisions they matter far more than the listing badge - which is the main practical takeaway from this read, where badges run from four per cent to 44 with no relationship to the specification. Croma routinely runs bank-card discounts, exchange bonuses against an old television and no-cost EMI on this category, and those apply to the cart rather than to the listed price, so the figure you actually pay can sit well below what this page shows. We did not test any code, card offer or exchange quote at checkout and will not quote a saving. What the read gives you is the baseline to beat: Rs. 9,990 for a 32-inch HD set, Rs. 13,490 for a 32-inch on Google TV, Rs. 19,990 for a 43-inch 4K Google TV and Rs. 27,990 for a 50-inch 4K. Price the installation and wall mount separately, because neither is in the listed figure.




















