Croma's own purifier listings, read on 21 August. Twenty-two machines priced Rs. 6,899 to Rs. 86,990, and not one of them has been rated by fifty people.
We read 77 Croma appliance listings on 21 August 2026 and seated the 22 water and air purifiers. Prices run from Rs. 6,899 to Rs. 86,990. The badges do not follow the machines: Philips claims 10 to 14 per cent off its air purifiers while Honeywell claims 43 and 45 on comparable units in the same aisle. Nothing here has been rated by fifty people - the counts run from one to twenty-five - so read the filtration stage list instead. That is the only thing on this shelf that reliably tells you what you are buying.
Every price below was pulled from Croma on August 21, 2026 and checked against the MRP on the listing. Stack them with the live codes on our Croma coupons page, which the deals desk re-verifies daily.
Six units at the cheap end of the shelf, where the difference between a UV filter and a full RO membrane decides whether the machine does anything about hard water - and where Croma's own label is rated 1.4.
Rs. 7,490 off a stated Rs. 9,250 - a 19 per cent claim, on 17 ratings at 4.0.
Why it earned its spot The cheapest water purifier here, with one of the most restrained claims and the largest sample among the cheap units.
Rs. 7,999 with a 1.4 average from eight raters - the lowest number on this page.
Why it earned its spot Croma's own label, priced above a better-rated Pureit, and rated 1.4 out of 5.
Rs. 8,190 claiming 52 per cent off a stated Rs. 16,990, on five ratings at 3.6.
Why it earned its spot The largest water-purifier claim in the read, on the cheapest full RO unit here.
Rs. 8,999 claiming 44 per cent off a stated Rs. 16,000, on 13 ratings at 3.9.
Why it earned its spot The house-brand RO, better rated than the house-brand UV unit two cards up.
Rs. 9,490 for a five-stage UV unit with no reverse osmosis, four ratings logged.
Why it earned its spot The most expensive non-RO purifier here, at Rs. 2,000 above a Pureit that does the same job.
Seven units where KENT states nearly the same MRP twice and shows 37 per cent on one and 19 on the other, and where the deepest rating record on the whole page is twenty-five people.
Rs. 13,499 for a 6L RO unit with a single rating logged and no average published.
Why it earned its spot A newer brand at a mid-shelf price with effectively no public record.
Rs. 14,900 claiming 37 per cent off a stated Rs. 23,500, one rating logged.
Why it earned its spot KENT's mid unit, eight and a half thousand rupees of claimed discount, one rating.
Rs. 15,999 claiming 42 per cent off a stated Rs. 27,500, on two ratings.
Why it earned its spot The second-largest purifier badge in the read, on the thinnest possible sample.
Rs. 19,350 with 25 ratings at 4.4 - the largest sample anywhere in this read.
Why it earned its spot Twenty-five raters at 4.4 is the deepest record on a page where most listings have fewer than five.
Rs. 19,499 with a 4.8 average from six people - the best number, on almost no sample.
Why it earned its spot Four point eight out of five is the top average in the read and it comes from six buyers.
Rs. 21,990 for an LG RO unit with no rating and no rating count published.
Why it earned its spot A major global brand at the top of the purifier shelf, with no public record on this listing.
Rs. 26,499 off a stated Rs. 30,450 - 13 per cent, the most restrained claim among the purifiers.
Why it earned its spot The dearest purifier here carries the smallest badge, and Rs. 30,450 is the only non-round MRP in the read.
Ten machines in one aisle, where two brands selling comparable four-stage HEPA units at within a thousand rupees of each other print discount badges four times apart.
Rs. 6,899 for the entry air purifier, three ratings logged and no average published.
Why it earned its spot The floor of this shelf, and the cheapest way into air purification at Croma today.
Rs. 9,149 claiming 43 per cent off a stated Rs. 15,999, three ratings logged.
Why it earned its spot One of the two largest air-purifier badges here, both belonging to the same brand.
Rs. 10,299 off a stated Rs. 11,995 - a 14 per cent claim, on five ratings at 4.2.
Why it earned its spot Philips prints the three smallest badges in this read and this is the largest of them.
Rs. 12,999 off a stated Rs. 14,999 - 13 per cent, with a 5.0 average from four raters.
Why it earned its spot A perfect average from four people, which is exactly as meaningful as it sounds.
Rs. 15,999 claiming 45 per cent off a stated Rs. 28,999 - the largest claim on this page.
Why it earned its spot Twenty-nine thousand claimed on a sixteen-thousand-rupee machine, with one rating behind it.
Rs. 16,499 claiming 25 per cent off a stated Rs. 22,000, with no rating published at all.
Why it earned its spot The larger Eureka Forbes machine, at two and a half times the price of its own entry model.
Rs. 16,990 off a stated Rs. 18,995 - an 11 per cent claim, on three ratings at 4.0.
Why it earned its spot Nine hundred and ninety-one rupees more than a Honeywell claiming 45 per cent off.
Rs. 18,990 off a stated Rs. 20,995 - 10 per cent, the most restrained claim in the read.
Why it earned its spot Ten per cent, on a page whose largest claim is 52.
Rs. 39,900 with 16 ratings at 4.3 - the deepest record among the air purifiers.
Why it earned its spot Sixteen raters is second only to the KENT on this page, and this is the only bladeless unit here.
Rs. 86,990 - the most expensive machine in the read, with no rating published.
Why it earned its spot Eighty-seven thousand rupees, a 13 per cent badge, and nothing published about how it performs.
First: read the stage list before the price, because a UV-only unit and a full RO unit look identical in a listing title and do completely different jobs. Second: ignore the badge, since on this shelf the two largest and the three smallest belong to two brands rather than to any difference in the machines. Third: treat every rating here as anecdote - twenty-five raters is the deepest record on the page. Fourth: price the filters, not the box, because a purifier costs more in annual cartridge changes than it does in discount, the same arithmetic we applied to Croma geysers.
| Product | Sale price | MRP | Discount |
|---|---|---|---|
| Pureit Classic UV, 19% badge, Rs. 7 | Rs. 7,490 | Rs. 9,250 | 19% |
| Croma 7.5L UV, rated 1.4 by eight, Rs. 7 | Rs. 7,999 | Rs. 12,000 | 33% |
| Livpure Daze 7L RO, 52% badge, Rs. 8 | Rs. 8,190 | Rs. 16,990 | 52% |
| Croma 7L RO own-label, 44% badge, Rs. 8 | Rs. 8,999 | Rs. 16,000 | 44% |
| AO Smith Intelli UV, no RO stage, Rs. 9 | Rs. 9,490 | Rs. 13,090 | 28% |
| Native by UC M0 6L RO, one rating, Rs. 13 | Rs. 13,499 | Rs. 18,999 | 29% |
| KENT Elegant 8L RO, 37% badge, Rs. 14 | Rs. 14,900 | Rs. 23,500 | 37% |
| Aquaguard Enrich Neo 6L RO, 42% badge, Rs. 15 | Rs. 15,999 | Rs. 27,500 | 42% |
| KENT Grand Plus 9L RO, most-rated here, Rs. 19 | Rs. 19,350 | Rs. 24,000 | 19% |
| Native by UC M2 Pro 8L RO, rated 4.8 by six, Rs. 19 | Rs. 19,499 | Rs. 28,999 | 33% |
| LG PuriCare 8L RO, no rating at all, Rs. 21 | Rs. 21,990 | Rs. 31,999 | 31% |
| AO Smith ProPlanet P6 hot and cold, Rs. 26 | Rs. 26,499 | Rs. 30,450 | 13% |
| Eureka Forbes AP 150, cheapest here, Rs. 6 | Rs. 6,899 | Rs. 9,000 | 23% |
| Honeywell Air Touch V2, 43% badge, Rs. 9 | Rs. 9,149 | Rs. 15,999 | 43% |
| Philips 900i Series, 14% badge, Rs. 10 | Rs. 10,299 | Rs. 11,995 | 14% |
| Xiaomi 4 Lite, 13% badge, Rs. 12 | Rs. 12,999 | Rs. 14,999 | 13% |
| Honeywell Air Touch P1, biggest badge, Rs. 15 | Rs. 15,999 | Rs. 28,999 | 45% |
| Eureka Forbes Smart 355, 25% badge, Rs. 16 | Rs. 16,499 | Rs. 22,000 | 25% |
| Philips 1000i Series, 11% badge, Rs. 16 | Rs. 16,990 | Rs. 18,995 | 11% |
| Philips AC2221/63, smallest badge, Rs. 18 | Rs. 18,990 | Rs. 20,995 | 10% |
| Dyson TP07, most-rated air purifier, Rs. 39 | Rs. 39,900 | Rs. 56,900 | 30% |
| LG PuriCare UVnano, dearest here, Rs. 86 | Rs. 86,990 | Rs. 99,900 | 13% |
Philips's three air purifiers in this read claim 10, 11 and 14 per cent off. Honeywell's two claim 43 and 45. They sit in the same aisle of the same store in the same week, and the Philips 1000i at Rs. 16,990 and the Honeywell P1 at Rs. 15,999 are comparable four-stage HEPA machines - a thousand rupees apart in what you pay and nearly eleven thousand apart in what their sellers claim they are worth. The same pattern runs through the water purifiers: KENT states Rs. 23,500 behind one unit and Rs. 24,000 behind another, then shows 37 per cent on the first and 19 on the second. Sorting by discount ranks the manufacturers who publish real list prices last, which is why we sort by rupees.
The rating counts across all 22 listings in this read run from one to twenty-five. The deepest record on the page is the KENT Grand Plus at 25 ratings; the highest average is a 4.8 from six people on the Native by UC M2 Pro, and a 5.0 from four on the Xiaomi. Five listings publish no average at all, including both LG machines. Our threshold for showing a rating pill is fifty raters and nothing here clears it, so every rating on this page appears in the specification list with its count attached and nowhere else. Large appliances sell in far smaller volumes than the phones and earbuds that accumulate thousands of reviews, and this is what that looks like in the data.
Three of the water purifiers here - the Pureit at Rs. 7,490, the Croma 7.5L at Rs. 7,999 and the AO Smith Intelli at Rs. 9,490 - have no reverse-osmosis membrane. UV kills microorganisms and a carbon block handles chlorine and taste, but neither removes anything dissolved, so against hard borewell or tanker water they change nothing measurable. RO is the only stage on this page that reduces total dissolved solids, and it starts at Rs. 8,190 with the Livpure. That is a Rs. 700 difference for a categorically different machine, and it is not visible in either the price or the badge - only in the stage list, which we have quoted on every card.
Two of the water purifiers in this read are Croma's own label, sold in Croma's own store: the 7.5L UV unit at Rs. 7,999 and the 7L RO unit at Rs. 8,999. For those two, the MRP behind the badge and the price in front of it are decided in the same building, so the 33 and 44 per cent between them measure a marketing decision rather than a saving against anyone else's price. That is worth knowing in both directions - house brands often are the honest value on a shelf. But it is also worth knowing that the Croma 7.5L carries the lowest rating average anywhere in this read, 1.4 from eight buyers, and that the Pureit five hundred rupees below it is rated 4.0 by seventeen.
On weight of evidence, the KENT Grand Plus 9L at Rs. 19,350, which carries 25 ratings at 4.4 - the deepest record anywhere in this read and more than three times the next-best water purifier on the page. It is a full RO plus UV plus UF unit with a second UV lamp inside the storage tank, which addresses the real weakness of RO systems: water sitting in a tank for hours after purification. If your budget is closer to Rs. 8,000 the Livpure Daze at Rs. 8,190 is the cheapest full RO stack in this read, though it has only five ratings behind it. And if your water supply is municipal and already low in dissolved solids, you may not need RO at all - the Pureit Classic UV at Rs. 7,490 has 17 ratings at 4.0 and is the best-evidenced cheap unit here.
Because the MRP behind the badge is set by each brand rather than by the retailer, and the two brands on this shelf have opposite policies. Philips's three air purifiers in our read claim 10, 11 and 14 per cent off, with stated MRPs between Rs. 11,995 and Rs. 27,995. Honeywell's two claim 43 and 45 per cent, with stated MRPs of Rs. 15,999 and Rs. 28,999. The clearest pair: the Philips 1000i at Rs. 16,990 states Rs. 18,995 and shows 11 per cent, while the Honeywell P1 at Rs. 15,999 states Rs. 28,999 and shows 45. These are comparable four-stage HEPA machines a thousand rupees apart in what you actually pay. The percentage is telling you about the brand's list-price policy, not about the machine or the deal.
It depends entirely on your water source, and it is the single most important thing to establish before you look at prices. Reverse osmosis forces water through a membrane fine enough to remove dissolved salts, so it is what reduces total dissolved solids - hardness, and the metallic or bitter taste that comes with it. UV kills bacteria and viruses but removes nothing dissolved; ultrafiltration catches suspended particles; a carbon block handles chlorine and improves taste. If your supply is treated municipal water with low TDS, a UV plus UF unit like the Pureit at Rs. 7,490 does everything you need and RO would strip minerals out for no benefit. If you are on borewell, tanker or high-TDS supply, only RO will help, and it starts on this page at Rs. 8,190. Most local water authorities publish TDS figures, and inexpensive TDS meters are widely sold.
Not on this shelf, and it is worth being direct about why. Across all 22 purifiers in this read the rating counts run from one to twenty-five. The highest average on the page, 4.8, comes from six people on the Native by UC M2 Pro; the Xiaomi 4 Lite shows a perfect 5.0 from four. Five listings publish no average at all, including both LG machines. Our own threshold for displaying a rating badge is fifty raters, and nothing here clears it, which is why no card on this page carries one. That is not a flaw in Croma's data - large appliances simply sell in far smaller volumes than phones or earbuds and never accumulate the thousands of reviews those do. It does mean you should weigh the filtration specification, the service network and the filter-replacement cost far more heavily than any star average you see here.
More than the discount on the box, which is why the badge is the least useful number on the page. RO systems need their pre-filters, membrane and post-carbon block replaced on a schedule - typically the sediment and carbon pre-filters annually and the RO membrane every two to three years depending on input water hardness - and most Indian brands sell that as an annual maintenance contract rather than as parts. Those contracts commonly run to a meaningful fraction of the machine's price each year, and they are the reason service-network depth matters more than brand prestige here: Aquaguard and KENT are chosen as often for their technician coverage as for their filtration. UV-only units like the Pureit and the AO Smith Intelli are cheaper to run because there is no membrane to replace, only a lamp and a carbon block. Ask for the annual contract price before you buy, not after.





















