Perfora's lineup is twelve toothpastes deep but reads simpler once you sort by job: whitening, sensitivity, kids, or breath. We ranked all 12 live variants by price-per-tube and use case. Hydroxyapatite is the common base; the differences are flavour, target use, and a couple of actives layered on top.
All variants below ship as a pack of two by default. Add a Zoutons coupon at checkout for an extra 10-15 percent.
We pulled the live Perfora collection page on the morning of writing and verified each variant's two-pack listed price. Variants that share a formula but only differ in flavour (the kids' line) are listed separately because parents shop by flavour preference, not active ingredient.
Hydroxyapatite remineralises enamel the way fluoride does, without the swallowing warning. SLS-free means no canker-sore trigger and no rip-roaring foam. The two-pack default lowers per-tube cost to roughly Rs. 116 for the Classic Mint tier — Colgate's premium SKUs land in the same ballpark without the SLS-free benefit.
The everyday pick. Hydroxyapatite based and the cheapest in Perfora's lineup.
Same price as Classic Mint but built for breath rather than whitening.
Charcoal lifts coffee and tea stains, watermelon mint keeps it palatable.
Pick this if you want that ice-cold mouthfeel post-brush.
Fluoride free, IAP recommended. Bubblegum flavour gets kids actually brushing.
Same formula as Bubblegum, swap to this if the kid rejects the first flavour.
Step up from Classic Mint when surface whitening isn't enough.
Aim this at the lukewarm-water-only crowd. Works in two to three weeks.
Lemon-mint kick, designed to push the coffee taste before it lands.
Purple-pigment neutraliser. Visual whitening on day one; real whitening over weeks.
Awake AM + Dream Relief PM. Cheaper than buying both packs separately.
Cheapest entry point into Perfora's lineup. Single tube to test the flavour.
| Variant | Pack of 2 price | Active | Best for |
|---|---|---|---|
| Classic Mint Whitening Toothpaste | Rs. 232 | Hydroxyapatite + Mint | Daily whitening, fresh mint |
| Xtraaa Fresh - Fresh Breath | Rs. 232 | Hydroxyapatite + Spearmint | Fresh breath without burn |
| Activated Charcoal Toothpaste | Rs. 319 | Activated Charcoal + Hydroxyapatite | Surface stain removal |
| Super Fresh - Cooling Crystal Whitening | Rs. 359 | Crystal Mint + Hydroxyapatite | Cold-burst breath fix |
| Kids Toothpaste - Bubblegum Blast | Rs. 359 | Hydroxyapatite + Xylitol | Kids 3+ years |
| Kids Toothpaste - Berry Melon Splash | Rs. 359 | Hydroxyapatite + Xylitol | Picky 3+ year-old kids |
| Dream White - Teeth Whitening Toothpaste | Rs. 468 | Hydroxyapatite + Niacinamide | Stained tooth recovery |
| Dream Relief - Anti Sensitivity | Rs. 468 | Hydroxyapatite + Potassium Nitrate | Cold-water sensitivity |
| Awake - Fresh Breath Toothpaste | Rs. 479 | Hydroxyapatite + Lemon Mint | Morning routine + coffee mouth |
| Purple Magic Whitening Toothpaste | Rs. 499 | Hydroxyapatite + Purple Pigment | Instant yellow-tone correction |
| Morning & Night Daily Routine Combo | Rs. 508 | Awake + Dream Relief | Two-paste daily routine |
| Kids Bubblegum - Pack of 1 | Rs. 185 | Hydroxyapatite + Xylitol | First-time try for kids |
Major competitor in the hydroxyapatite-toothpaste category is Cosmix — cheaper per tube but only sold in single packs. Sensodyne ProNamel is the closest mainstream alternative for sensitivity. For pure whitening at this price point, Crest 3D White is the international benchmark but ships from grey-market sellers in India.
The adult lineup uses hydroxyapatite as the remineraliser instead of fluoride. The kids line is also fluoride-free. If your dentist has specifically prescribed fluoride for caries, talk to them before switching.
Functionally yes — same hydroxyapatite base. But the kids tubes are 50 g vs. 100 g for adult tubes, so cost per gram is worse for an adult swap.
No, the brand site only ships within India. International readers should look at MyDawa (East Africa) or Amazon's grey-market listings.
The purple pigment is the same colour-correction principle as purple shampoo for blonde hair — it visually neutralises yellow on day one. Long-term whitening still depends on the hydroxyapatite base. Worth it if you want a same-day visual lift before a meeting or shoot.
Six to eight weeks for a solo user, three to four weeks for a couple. The 100 g tubes go faster than commercial 150 g tubes you may be used to.
Hydroxyapatite is considered safe and the formulations are SLS-free, but check with your obstetrician before any pregnancy-period switch. The kids line is the safest starting point if you want minimal active ingredients.