The Cetaphil cleanser dermatologists always recommend. The Lakmé 9 to 5 lipstick India buys most. The Dabur Amla oil three generations of Indian households have used. A living Beauty Hall of Fame.
Every deals editor writing about Nykaa Pay Day is leading with the same up-to-50%-off headline and handing you a 500-product scroll. We took a different swing.
The Zoutons Beauty Hall of Fame is a list we’ve been keeping for six years — the beauty picks that earn a spot on our Nykaa shortlist every single Pay Day and Pink Friday sale. Some have been on it since 2020. The Lakmé 9 to 5 lipstick has been on it for six consecutive sales at almost the same Rs. 349. The Dabur Amla oil has clocked five. We built this list to answer the one question our readers ask more than any other: which of the 500 Nykaa deals actually deserve the click?
Nykaa Pay Day pairs with a 10% instant discount on HDFC Bank and ICICI Bank credit and debit cards, capped at Rs. 250 per order and Rs. 750 per card across the sale. American Express card holders get an extra 5% cashback on Nykaa Luxe orders above Rs. 1,999. Nykaa Prive members (free with first purchase) unlock 6-hour early access to the sale, an extra 100 Prive Points per Rs. 1,000 spent, and priority customer support. Free shipping is standard above Rs. 599; below that, Prive members get free shipping on the first three orders through the sale.
Six skincare essentials that show up on our shortlist every Pay Day — from Cetaphil for sensitive skin to The Ordinary for niacinamide.
The dermatologist-recommended cleanser Nykaa always cuts hardest.
Why it earned its spotCetaphil Gentle Cleanser at Rs. 349 during Pay Day is the sharpest India price on India’s most-recommended dermatologist cleanser.
Cetaphil Gentle Skin Cleanser is what dermatologists recommend for sensitive, dry, and eczema-prone skin. Soap-free, non-comedogenic, doesn’t strip natural oils. Best as a morning wash for anyone with reactive skin.
India’s bestselling herbal face wash at Nykaa Pay Day pricing.
Why it earned its spotMamaearth Ubtan Face Wash at Rs. 199 during Pay Day is Nykaa’s deepest cut on India’s #1 selling herbal face wash.
Ubtan Face Wash uses turmeric, saffron, and walnut beads to gently exfoliate. Doesn’t dry the skin, doesn’t irritate through daily use. Fragrance is soft. Buy it as a bathroom staple.
The lightweight hydrating moisturizer at Nykaa’s annual India low.
Why it earned its spotNeutrogena Hydro Boost at Rs. 549 during Pay Day is the sharpest India price on the category-defining water-gel moisturizer.
Hydro Boost pairs hyaluronic acid with a water-gel formula that dermatologists recommend for oily and combination skin. Absorbs in seconds, non-comedogenic. Best as a daytime moisturizer in Indian humidity.
The Reddit-favourite niacinamide serum at Nykaa Luxe’s deepest cut.
Why it earned its spotThe Ordinary Niacinamide at Rs. 599 during Pay Day is the sharpest India price on the world’s most-recommended niacinamide serum.
The Ordinary Niacinamide 10% + Zinc 1% is what dermatology-Reddit recommends for controlling oil, evening skin tone, and minimising pore appearance. Not a fragrance-forward brand — utilitarian packaging, straightforward efficacy. Best used at night after cleansing.
The Indian DTC vitamin-C serum at Pay Day pricing.
Why it earned its spotMinimalist Vitamin C 10% at Rs. 599 is Nykaa Pay Day’s sharpest cut on the DTC skincare brand’s vitamin-C serum.
Minimalist Vitamin C 10% is the Indian DTC brand’s answer to The Ordinary at a similar price point. THD ascorbate formulation is more stable than L-ascorbic acid — doesn’t oxidize quickly. Best used in the morning under sunscreen.
The dermatologist-favourite Indian sunscreen at Pay Day pricing.
Why it earned its spotLa Shield Sunscreen at Rs. 549 during Pay Day is the sharpest India price on India’s dermatologist-recommended SPF 50 gel sunscreen.
La Shield Sunscreen Gel SPF 50 is what dermatologists recommend for acne-prone and oily Indian skin. Water-gel formula, matte finish, PA+++ UVA protection. Doesn’t sting eyes when you sweat. Best as a daily driver in Indian sun.
Seven makeup essentials — from Lakmé and MAC lipsticks to Maybelline’s Colossal Kajal.
India’s bestselling everyday matte lipstick at Nykaa’s Pay Day floor.
Why it earned its spotLakmé 9 to 5 lipstick at Rs. 349 is Nykaa Pay Day’s sharpest cut on India’s best-selling matte lipstick line.
The 9 to 5 Primer + Matte fuses lip primer and lipstick in one bullet. Reads matte on lips without drying out through the day. Fourteen shade options through the sale.
Cult MAC matte at Nykaa Luxe’s Pay Day floor.
Why it earned its spotMAC Retro Matte at Rs. 1,499 is the sharpest Nykaa Luxe price on the world’s most-searched matte lipstick.
MAC Retro Matte is the lipstick that started the matte-lip trend. Flat, powdery finish. Wears eight hours through eating and drinking without touching up. Ten shades rotate through the sale.
Nykaa’s in-house matte lipstick at Pay Day’s deepest cut.
Why it earned its spotNykaa Cosmetics Ultra Matte at Rs. 199 is Pay Day’s deepest cut on Nykaa’s house-brand lipstick.
The Nykaa Ultra Matte is the house-brand answer to MAC at a tenth of the price. Vitamin E infused, doesn’t dry out lips through the day. Sixteen shade options through the sale.
The all-day liquid lipstick that Nykaa cuts every Pay Day.
Why it earned its spotMaybelline Superstay Matte Ink at Rs. 499 is Pay Day’s deepest cut on the world’s bestselling liquid lipstick.
Superstay Matte Ink lasts sixteen hours through eating and drinking — the transfer-proof liquid formula that made the category mainstream. Slight lip drying after 8 hours, use a balm underneath. Twenty shade options through the sale.
India’s bestselling kajal at Pay Day’s deepest cut.
Why it earned its spotMaybelline Colossal Kajal at Rs. 179 is Pay Day’s sharpest cut on India’s bestselling kajal pencil.
Maybelline Colossal Kajal is the kajal India buys most. Retractable pencil, smudge-proof for eight hours, deeply pigmented black. Best as an everyday under-eye kajal. Doesn’t irritate contact-lens wearers.
The everyday mascara that Nykaa always cuts hardest.
Why it earned its spotLakmé Eyeconic Curling Mascara at Rs. 349 is Pay Day’s sharpest cut on India’s bestselling mascara.
Lakmé Eyeconic is the go-to Indian mascara — curved brush lifts and separates lashes, formula doesn’t clump, wears twelve hours without smudging. Ophthalmologist-tested. Best for everyday office and evening wear.
The vintage-Indian brand that returned at Nykaa Pay Day.
Why it earned its spotCharmis Deep Radiance Day Cream at Rs. 149 is Pay Day’s sharpest cut on the ITC brand’s day cream.
Charmis Deep Radiance is the nostalgia-driven day cream that ITC relaunched in 2023. Vitamin E and SPF 15 built in. Doesn’t feel heavy under makeup. Best as a wintertime and dry-skin daily moisturizer.
Five body-care and fragrance picks — from the everyday Nivea and Dove staples to a Body Shop cult body butter.
The all-body moisturizer Nykaa cuts hardest every Pay Day.
Why it earned its spotNivea Soft 300ml at Rs. 349 is Pay Day’s deepest cut on the everyday all-body moisturizer.
Nivea Soft is the tub of cream every Indian household owns. Light, non-greasy, absorbs fast. Best as an all-body moisturizer after shower. Doubles as a hand cream, face cream, or lip balm in a pinch.
The everyday body wash Nykaa cuts hardest.
Why it earned its spotDove Deeply Nourishing Body Wash 500ml at Rs. 349 is Pay Day’s sharpest cut on India’s bestselling body wash.
Dove Body Wash is the shower staple India buys most. Moisturising cream formula doesn’t dry the skin. Best for daily use, especially for winter or air-conditioned indoor lifestyles. Fragrance is soft.
The Body Shop’s iconic body butter at Nykaa Luxe’s Pay Day floor.
Why it earned its spotBody Shop Strawberry Body Butter at Rs. 1,395 is the sharpest India price on the cult body butter.
The Body Shop’s Strawberry Body Butter is the cult moisturizer that ages beautifully after use. Thick, buttery texture, holds moisture through a shower and a workday. Fair-trade shea butter. Best on dry knees, elbows, and shins.
Nykaa’s house-brand sunscreen at Pay Day’s deepest cut.
Why it earned its spotNykaa SKINShield Sunscreen at Rs. 299 is Pay Day’s deepest cut on Nykaa’s house-brand SPF 50 gel.
Nykaa SKINShield is the house-brand answer to La Shield at half the price. Water-gel formula, PA+++, matte finish. Doesn’t leave a white cast. Best as a daily driver for the Nykaa-loyal shopper.
The Indian luxury fragrance brand at Nykaa Pay Day pricing.
Why it earned its spotBella Vita CEO Man EDP at Rs. 899 is Pay Day’s deepest cut on the Indian luxury fragrance brand.
Bella Vita CEO Man is the Indian DTC brand’s answer to designer fragrances at a quarter of the price. Woody-aromatic scent with citrus top notes. 6-8 hours wear time. Best as a daily driver for an Indian summer office.
Four hair-care staples across shampoo and hair oil — from TRESemmé keratin to Dabur Amla.
The keratin shampoo Nykaa cuts hardest.
Why it earned its spotTRESemmé Keratin Smooth 580ml at Rs. 549 is Pay Day’s deepest cut on the professional-inspired keratin shampoo.
TRESemmé Keratin Smooth uses low-molecular-weight keratin proteins to smooth frizzy hair. Best for chemically-treated or heat-styled hair. Sulphate-based formula — pair with a keratin conditioner for best results. Fragrance is light floral.
The everyday damage-repair shampoo at Pay Day’s deepest cut.
Why it earned its spotL’Oréal Total Repair 5 640ml at Rs. 499 is Pay Day’s deepest cut on the everyday repair shampoo.
L’Oréal Paris Total Repair 5 is the everyday shampoo India’s salon-goers buy in bulk. Targets five signs of hair damage — hair fall, split ends, dryness, dullness, and roughness. Best as a daily-use shampoo for hair that hasn’t been chemically treated.
The onion-oil craze at Nykaa Pay Day pricing.
Why it earned its spotMamaearth Onion Hair Oil 250ml at Rs. 349 is Pay Day’s deepest cut on India’s bestselling onion-oil for hair fall.
Mamaearth Onion Hair Oil pairs onion oil with redensyl and coconut oil to target hair-fall. Massage into scalp before shampoo, leave 30 minutes, wash out. Best used twice weekly for 8-12 weeks for visible effect.
India’s vintage hair oil at Nykaa Pay Day pricing.
Why it earned its spotDabur Amla Hair Oil 275ml at Rs. 199 is Pay Day’s sharpest cut on India’s vintage-brand hair oil.
Dabur Amla is the hair oil three generations of Indian households have used. Vitamin C from amla, mineral oil base, deep nourishment for scalp. Best as a pre-wash oil for anyone with dry or brittle hair. Very fragrant.
| Product | Sale price | MRP | Discount |
|---|---|---|---|
| Cetaphil Gentle Skin Cleanser (250ml) | Rs. 349 | Rs. 699 | 50% |
| Mamaearth Ubtan Face Wash (100ml) | Rs. 199 | Rs. 349 | 43% |
| Neutrogena Hydro Boost Water Gel (50g) | Rs. 549 | Rs. 1,050 | 48% |
| The Ordinary Niacinamide 10% + Zinc 1% Serum | Rs. 599 | Rs. 950 | 37% |
| Minimalist Vitamin C 10% Face Serum | Rs. 599 | Rs. 899 | 33% |
| La Shield Sunscreen Gel SPF 50 (50g) | Rs. 549 | Rs. 749 | 27% |
| Lakme 9 to 5 Primer + Matte Lipstick | Rs. 349 | Rs. 600 | 42% |
| M.A.C Retro Matte Lipstick | Rs. 1,499 | Rs. 2,000 | 25% |
| Nykaa Cosmetics Ultra Matte Lipstick | Rs. 199 | Rs. 395 | 50% |
| Maybelline Superstay Matte Ink Liquid Lipstick | Rs. 499 | Rs. 925 | 46% |
| Maybelline Colossal Kohl Kajal | Rs. 179 | Rs. 300 | 40% |
| Lakme Eyeconic Curling Mascara | Rs. 349 | Rs. 590 | 41% |
| Charmis Deep Radiance Day Cream | Rs. 149 | Rs. 225 | 34% |
| Nivea Soft Moisturizing Cream (300ml) | Rs. 349 | Rs. 550 | 36% |
| Dove Deeply Nourishing Body Wash (500ml) | Rs. 349 | Rs. 615 | 43% |
| The Body Shop Strawberry Body Butter (200ml) | Rs. 1,395 | Rs. 1,995 | 30% |
| Nykaa SKINShield Sunscreen SPF 50 Gel | Rs. 299 | Rs. 499 | 40% |
| Bella Vita Luxury CEO Man EDP (100ml) | Rs. 899 | Rs. 1,999 | 55% |
| TRESemme Keratin Smooth Shampoo (580ml) | Rs. 549 | Rs. 999 | 45% |
| L'Oreal Paris Total Repair 5 Shampoo (640ml) | Rs. 499 | Rs. 830 | 40% |
| Mamaearth Onion Hair Oil (250ml) | Rs. 349 | Rs. 549 | 36% |
| Dabur Amla Hair Oil (275ml) | Rs. 199 | Rs. 295 | 33% |
Nykaa Pay Day Sale 2026 runs from July 4 through July 6, 2026 — a three-day flash sale timed with monthly pay day. Nykaa Prive members get early access from July 3 at 6:00 PM. Prices on this page were verified July 4, 2026.
HDFC Bank and ICICI Bank credit and debit cards get a 10% instant discount, capped at Rs. 250 per order and Rs. 750 per card across the sale. American Express card holders get an extra 5% cashback on Nykaa Luxe orders above Rs. 1,999. Nykaa Prive membership stacks with all bank offers.
Category highs are: up to 50% off beauty, up to 40% off skincare, up to 60% off haircare. The single largest markdown on our Hall of Fame list is the Nykaa Cosmetics Ultra Matte Lipstick at Rs. 199 — 50% below MRP.
Yes. Prive members get 6-hour early access to the sale, an extra 100 Prive Points per Rs. 1,000 spent, birthday-month gifts, and priority customer support. Prive signup is free with any first purchase.
Nykaa offers 15-day easy returns on all skincare, haircare, and body-care during Pay Day Sale, with free reverse pickup. Makeup and fragrance are non-returnable if seal is broken. Products must be unused, tags intact, in original packaging.





















