sonal singh

Sonal Singh is the Shopping & Deals Editor at Zoutons India, bringing together her expertise in digital content strategy, consumer psychology, and Indian e-commerce to produce buying guides and deal roundups that genuinely move the needle for readers. She has covered major sale events, including the Amazon Great Indian Festival, Flipkart Big Billion Days, Myntra End of Reason Sale, and dozens of brand-specific campaigns — developing a nuanced understanding of when deals are real, which categories offer the deepest discounts, and how Indian shoppers can stack offers for maximum savings. Her content philosophy is simple: every piece should leave the reader better informed and more confident in their next purchase.